Applied Strategic Planning: A Comprehensive Guide

by Leonard D. Goodstein, J. William Pfeiffer, Timothy M. Nolan

Plan future organizational success!


* Keep ASP team members up to speed with this "quick study"
* Put all of your ASP Planning team members "in the know" with the Introduction
* Keep all of your team members on track with this visual reminder of the process


This comprehensive OD resource is a powerful aid to consultants engaged in implementing strategic planning with organizational-planning teams. The Kit is based on the ASP model that consists of two ongoing Environmental Monitoring and Application Considerations, and nine sequential steps that the planning team
* Planning to Plan
* Values Scan
* Mission Formulation
* Strategic Business Modeling
* Performance Audit
* Gap Analysis
* Integrating Action Plans
* Contingency Planning
* Implementation


"We have been using the [Applied Strategic Planning] process in our agency and it has helped us to focus and provide needed leadership, given the extAnded budge crisis and constant change."
--Ramon J. Rodriguez, deputy executive director, New York State Division of Equalization and Assessment

Components of The ASP
Applied Strategic The Consultant's Includes a 554 page looseleaf binder containing 79 up-to-date strategic-planning activities to guide the planning team through each step of the strategic-planning process. Some activities call for supplemental items; most are complete within themselves. Notes to the Consultant and an Overview of Activities begin each chapter. A color transparency of the ASP model is included. One copy of each of the following components is also included (each item below may also be purchased separately):
* Applied Strategic A Comprehensive ( 070240205/hardcover/380 pages/$49.95)Provides an in-depth outline of the strategic-planning process.
* Applied Strategic An ( 0883903180/72 pages/$20.00) Provides a basic understanding of the ASP process to members of the planning team and other key members who need to understand the process.
* Applied Strategic An ( 0883903199/paperback/6 pages/$6.00) A brief synopsis of the process, what needs to happen during each phase, and how to implement the plan.
* Applied Strategic Planning Model Handout & (Handout/ 0883904489/8-1/2"X11"/6.00 & Poster/ 0883903377/27" X 34"/25.00) Full-color model in handout and poster formats.
* Diagnosing Organizational Culture ( 0883903164/paper/32 pages/$12.00) This instrument helps identify and evaluate significant cultural patterns within the organization.
* Diagnosing Organizational Culture Trainer's ( 0883905329/$28.00) Includes a training manual (paper/57 pages)and one copy of the Diagnosing Organizational Culture Instrument.C&RT (Creativity and Risk Taking Instrument): ( 0883900254/paper/24 pages/$12.50) This instrument assesses individuals' creativity and risk-taking orientations.


With The ASP Kit, you'll be able
* Lead an organization through the ASP process -- from planning through implementation
* Guide a planning team through each phase of this powerful design
* Introduce a strategic-planning approach that gives optimum clarity and results
* Assist the team in identifying significant patterns within the organization
* Support the organization's development of a strategic plan that will ensure future s

400 pages, Hardcover

First published June 1, 1992