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Determinants of Environmental Preference by Housing Consumers in Guangzhou, China, Using Analytic Hierarchy Process
This dissertation, "Determinants of Environmental Preference by Housing Consumers in Guangzhou, China, Using Analytic Hierarchy Process" by Fan, Wu, 吴凡, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author.
This study analyzes the determinants of housing environmental preference by
consumers in Guangzhou, China. Preferences of different housing environments
have been well researched by scholars in architecture, urban planning, and urban
environmental science. However, few studies shed light on housing environment
by measuring physical/tangible and social/intangible attributes with hierarchy
models. Based on the literatures on housing environment, preference, satisfaction
and housing quality, this thesis explores the housing environment preference by
identifying the environmental attributes which are grouped into three
mobility, community facility, and community social capital.
The Analytic Hierarchy Process (AHP) is employed to estimate the relative
importance of those environmental attributes, which are further organized into a
hierarchical structure. Housing consumers and property experts in Guangzhou
participate in the survey and they represent a wide spectrum of environmental
performance demands as well as socio-environmental backgrounds in the sample.
Statistical weights of the factors based on their judgments are then generated.
It is found that mobility factors, including public traffic network, proximity to
workplace, have dominant importance in the housing environment. Social capital
factors and facility factors, including sense of safety, medical and health facility,
and education facility are also regarded important. Property experts and
consumers have diverse perspectives on the demand of end users as they represent
different interest groups. Furthermore, different age groups of housing consumers
attach different relative importance to the factors studied.
This study develops a method to assess the relative importance of the environment
factors in housing preferences, and provides a useful tool in the field of
environmental assessment. Instead of measuring the monetary value of different
attributes in the market, the findings of this thesis help to understand the general
demand pattern and preferences of consumers in the housing market based on
multidimensional values and benefits. It is hoped that the findings will offer
more information for urban planners and housing developers from a social and
cultural perspective.
10.5353/th_b4729986
Housing - Environmental aspects - China - Guangzhou
Housing - Resident satisfaction - China - Guangzhou
This study analyzes the determinants of housing environmental preference by
consumers in Guangzhou, China. Preferences of different housing environments
have been well researched by scholars in architecture, urban planning, and urban
environmental science. However, few studies shed light on housing environment
by measuring physical/tangible and social/intangible attributes with hierarchy
models. Based on the literatures on housing environment, preference, satisfaction
and housing quality, this thesis explores the housing environment preference by
identifying the environmental attributes which are grouped into three
mobility, community facility, and community social capital.
The Analytic Hierarchy Process (AHP) is employed to estimate the relative
importance of those environmental attributes, which are further organized into a
hierarchical structure. Housing consumers and property experts in Guangzhou
participate in the survey and they represent a wide spectrum of environmental
performance demands as well as socio-environmental backgrounds in the sample.
Statistical weights of the factors based on their judgments are then generated.
It is found that mobility factors, including public traffic network, proximity to
workplace, have dominant importance in the housing environment. Social capital
factors and facility factors, including sense of safety, medical and health facility,
and education facility are also regarded important. Property experts and
consumers have diverse perspectives on the demand of end users as they represent
different interest groups. Furthermore, different age groups of housing consumers
attach different relative importance to the factors studied.
This study develops a method to assess the relative importance of the environment
factors in housing preferences, and provides a useful tool in the field of
environmental assessment. Instead of measuring the monetary value of different
attributes in the market, the findings of this thesis help to understand the general
demand pattern and preferences of consumers in the housing market based on
multidimensional values and benefits. It is hoped that the findings will offer
more information for urban planners and housing developers from a social and
cultural perspective.
10.5353/th_b4729986
Housing - Environmental aspects - China - Guangzhou
Housing - Resident satisfaction - China - Guangzhou
240 pages, Paperback
Published January 26, 2017
About the author
Fan Wu
30 books25 followersThe youngest of the five children, Fan Wu grew up on a state-run farm in southern China, where her parents were exiled during the Cultural Revolution. Her debut novel, February Flowers, has been translated into 8 languages. Her second novel Beautiful as Yesterday was praised by Amy Tan as "a story with intelligence, insight and heart." Her short fiction, besides being anthologized and nominated for the Pushcart Prize, has appeared in Granta, The Missouri Review, Ploughshares, Asia Literary Review, Redivider, Hyphen, and elsewhere. She has reviewed books for the San Francisco Chronicle and blogged for Ploughshares.
Wu's been published by Simon & Schuster, Doubleday & Picador UK.
Wu holds a B.A. in Chinese Language and Literature from Sun Yat-sen University (Zhongshan University) and an M.A. in Mass Media Studies from Stanford University. After graduating from Stanford University, she worked as a market research analyst at Yahoo! for quite a few years. She currently lives in northern California with her husband and two young children.
Wu's new novel, I Can Hear the Daisies Grow, is nearly completed after five years of researching, writing and editing. The book focuses on the historical and psychological impact of a tumultuous past on individuals and families and is a mediation on themes that are still relevant in our contemporary world. It is ultimately about people, their fears and hopes, their secrets and desires, and how they reconcile with their past and move forward.
Inspired by her children, Wu's recently started writing stories for children. She wishes she could draw, but the truth is that her 6-year-old daughter is a far better artist than she is.
Wu loves to read, travel, and spend time with family and friends. Running, yoga and pilates help her stay healthy. When she is running, she likes to listen to the old episodes of NPR's Car Talk and "This American Life."
Excerpts from her novels:
February Flowers
http://www.amazon.com/February-Flower...
Beautiful As Yesterday
http://www.amazon.com/Beautiful-as-Ye...
Her short stories:
The Guest
http://www.hyphenmagazine.com/magazin...
Jade
http://muse.jhu.edu/login?auth=0&...
Her book reviews:
On Bi Feiyu's "Three Sisters"
http://www.sfgate.com/books/article/T...
On Ha Jin's "A Good Fall"
http://www.sfgate.com/books/article/A...
On Yiyun Li's "Gold Boy, Emerald Girl"
http://www.sfgate.com/books/article/G...
On Anchee Min's "Pearl of China"
http://www.sfgate.com/books/article/P...
On Yang Xianhui's "Woman from Shanghai"
http://www.sfgate.com/books/article/F...
Wu's been published by Simon & Schuster, Doubleday & Picador UK.
Wu holds a B.A. in Chinese Language and Literature from Sun Yat-sen University (Zhongshan University) and an M.A. in Mass Media Studies from Stanford University. After graduating from Stanford University, she worked as a market research analyst at Yahoo! for quite a few years. She currently lives in northern California with her husband and two young children.
Wu's new novel, I Can Hear the Daisies Grow, is nearly completed after five years of researching, writing and editing. The book focuses on the historical and psychological impact of a tumultuous past on individuals and families and is a mediation on themes that are still relevant in our contemporary world. It is ultimately about people, their fears and hopes, their secrets and desires, and how they reconcile with their past and move forward.
Inspired by her children, Wu's recently started writing stories for children. She wishes she could draw, but the truth is that her 6-year-old daughter is a far better artist than she is.
Wu loves to read, travel, and spend time with family and friends. Running, yoga and pilates help her stay healthy. When she is running, she likes to listen to the old episodes of NPR's Car Talk and "This American Life."
Excerpts from her novels:
February Flowers
http://www.amazon.com/February-Flower...
Beautiful As Yesterday
http://www.amazon.com/Beautiful-as-Ye...
Her short stories:
The Guest
http://www.hyphenmagazine.com/magazin...
Jade
http://muse.jhu.edu/login?auth=0&...
Her book reviews:
On Bi Feiyu's "Three Sisters"
http://www.sfgate.com/books/article/T...
On Ha Jin's "A Good Fall"
http://www.sfgate.com/books/article/A...
On Yiyun Li's "Gold Boy, Emerald Girl"
http://www.sfgate.com/books/article/G...
On Anchee Min's "Pearl of China"
http://www.sfgate.com/books/article/P...
On Yang Xianhui's "Woman from Shanghai"
http://www.sfgate.com/books/article/F...
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