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Success in Store: How to start or buy a retail business, enjoy running it and make money -- 2nd Edition
Extensively rewritten and extended from the successful first edition, Success in Store 2nd Edition offers practical advice on how to start or buy a retail business, enjoy running it and make money. The books is built around the narrative of buying, running and selling a small convenience store in a major rural city, with break-outs to a score of different kinds of retail business. The 2nd edition includes an all new chapter, Advertising for Success, providing hands-on advice about advertising and promotions using real world examples.
256 pages, Perfect Paperback
First published January 1, 2007
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