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Denim : From Cowboys to Catwalks - A Visual History of the World's Most Legendary Fabric

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From Cowboys to Catwalks is a marvelous, one–of–a–kind pictorial history of this illustrious fabric, featuring archival photos from pioneering brands; rare pictures of denim–clad icons; images of denim’s role in subcultures from 1950s teens to LA hip hop; examples of rare, collectable garments; a guide to valuable vintage items, and more. The ultimate book on the ultimate symbol of American cool.

128 pages, Paperback

First published January 1, 2002

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About the author

Graham Marsh

49 books6 followers
Graham Marsh is an art director, illustrator and writer. He has written and art directed many ground-breaking visual books, including The Cover Art of Blue Note Records, Volumes I and II, East Coasting and California Cool. He has co-authored and art directed Denim – From Cowboys to Catwalks and a series of books with Tony Nourmand on movie posters. His most recent projects include The Ivy Look and an illustrated children’s book, Max and the Lost Note. He is also the creator of the Kamakura Vintage Ivy style shirts.
Graham’s illustrations have appeared in magazines, newspapers and on many CD and album covers. He has contributed to numerous publications including Country Life and Financial Times. He lives in Greenwich, south-east London.
Graham is the Art Director of The Rat Pack (R|A|P Two) and Weddings and Movie Stars.
He is the Art Director and Writer of Hollywood and The Ivy Look.

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Profile Image for Melanie.
173 reviews49 followers
September 22, 2025
Really a 3.5. Great visuals, interesting history but it is 100% American, all about the US, and that would have been nice to know going in. A subtitle that made it clear would have been useful.
Displaying 1 of 1 review