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Objection Free Selling: How to Prevent, Preempt, and Respond to Every Sales Objection You Get

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Had enough? Are you ready to stop the endless rejection by objection?
Learn how to PREVENT the 85 most common sales-stopping objections from ever entering your prospect's mind and PREEMPT those already there. Join the thousands of salespeople around the world who learned the secrets to objection-free selling.
Research with thousands of salespeople across industries
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The 3rd edition of this wildly popular bestseller has the same content as the previous two. The difference is in the sequencing of the Parts and Chapters. The change was made to accommodate how people use the book. We hope works for you.

314 pages, Paperback

Published June 15, 2016

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Profile Image for Marie.
29 reviews2 followers
March 19, 2017
I’ve worked in sales and retail for over 20 years and I constantly like to push myself to achieve better results by reading books on selling.

If you’ve been in sales for a while, you’ll know that there are loads of different objections that you’ll get on the path to making a sale.

Should you give up at very the first objection you receive? Heck no! Most objections can be overcome even with very stubborn and reluctant customers.

Objections are actually good because once you get them, you have a solid base to work from. Overcome an objection and you’re one step closer to making that sale.

Bob DeGroot has written something very unique here with his “Objection Free Selling” book. I’ve read lots of books on selling but have never yet encountered one which focuses on objections in such detail. You’re lucky if you get a whole chapter on sales objections in other books.

This book really does what it sets out to do which is to give you the knowledge to prevent, preempt and respond (even down to numerous actual examples of responses you need) in order to deal with every sales objection that you will get.

There are 85 common sales objections in this book and they are organised and grouped into 10 different categories. Bob gives you all of his expertise in dealing with every single one efficiently so you can improve your sales technique enormously.

It’s a very detailed book and it will take time and effort to read through this carefully and employ the strategies successfully. If you’re short on time, it makes sense to read the beginning and then hone down on the actual chapters which specifically relate to the most common objections that you normally encounter in your own sales career.

“Objection Free Selling” is admittedly not the most entertaining sales book I’ve ever read. Many are interesting but not necessarily all that useful. This book is absolutely packed with actionable strategies that you can employ right away with your own sales technique.

This book is like the holy grail of dealing with sales objections. If sales are your business, you really need to get a copy of this book and study it.

I voluntarily reviewed a copy of this book and have given my honest opinion of it.
Displaying 1 of 1 review