Routledge Applied Linguistics is a series of comprehensive textbooks, providing students and researchers with the support they need for advanced study in the core areas of English language and Applied Linguistics. Each book in the series guides readers through three main sections, enabling them to explore and develop major themes within the discipline. • Section A, Introduction, establishes the key terms and concepts and extends readers’ techniques of analysis through practical application. • Section B, Extension, brings together influential articles, sets them in context, and discusses their contribution to the field. • Section C, Exploration, builds on knowledge gained in the first two sections, setting thoughtful tasks around further illustrative material. This enables readers to engage more actively with the subject matter and encourages them to develop their own research responses. Throughout the book, topics are revisited, extended, interwoven and deconstructed, with the reader’s understanding strengthened by tasks and follow-up questions. This highly-successful text introduces and explores the dynamic area of intercultural communication, and the updated third edition • new readings by Prue Holmes, Fred Dervin, Lei Guo and Summer Harlow, Miriam Sobré-Denton and Nilaniana Bardham, which reflect the most recentdevelopments in the field • refreshed and expanded examples and exercises including new material on the world of business, radicalisation and cultural fundamentalism • extended discussion of topics which include cutting-edge material on cosmopolitanism, immigrants’ intercultural communication and cultural travel • revised further reading. Written by experienced teachers and researchers in the field, Intercultural Communication, Third edition provides an essential textbook for advanced students studying this topic.
Adrian began his career as a teacher of English, History, Economics and Sociology at North Romford Comprehensive School in London, where, in 1972, he wrote a course in sociology. He then went to Iran in 1973 as a teacher of English at the British Council Centre in Tehran, and then managed a small British Council curriculum unit in Ahwaz and designed technical English programmes for oil company technicians and engineers.
After his masters degree at Lancaster University, between 1980 and 85 he was instrumental in setting up the English for Special Purposes Centre at Damascus University. This is now the successful Higher Languages Institute.
Between 1985 and 90 he was involved in a national university curriculum project in Egypt. Located at the Centre for Developing English Language Teaching (CDELT), Ain Shams University, this took in 18 universities across the country. This project provided the experience of the global politics of English and the ethnographic material which informed his PhD thesis at Lancaster University in 1990.
While at Canterbury Christ Church University, between 2002 and 2017 he was the Head of The Graduate School, where he provided academic management for research degrees across the University. In the late 1990s he was involved in regulating and accrediting British English language teaching qualifications across the university and private sectors. As Chair of the British Association of TESOL Qualifying Institutions, he was instrumental in setting up the then British Institute of English Language Teaching.
Throughout his career, with a clear trajectory from his undergraduate days as a student of sociology, he has been developing his thinking and writing around the relationship between the individual, culture and social structures. His long-standing relationship with Iran and the Middle East more generally has provided him with an acute awareness of the global politics which surround these relationships, and of the profound lack of Western understanding of non-Western realities despite the massive proliferation of global information and communication.
Interesting and well-written, but the way it's set out with all the activities and tasks for students is pretty annoying. Throughout my years of education I've seen many books formatted this way and not once has any class I've been a part of used them in the ways the authors apparently intended. Does anyone, ever? Also, being a textbook, it's way more expensive than you'd expect, and if it hadn't been required for one of my classes I'd never have bought it at that price.
Thought-provoking and challenging. Still a very useful guide to avoiding essentialism and stereotyping in inter-cultural exchanges and exploring intra-cultural diversity.
Considering what it is, I find this really good. Depending on your knowledge, I think this can be eye-opening in terms of intercultural communication, and it most importantly brings a lot of perspective to standard Hofstede cultural learning.
There are also a variety of thinkers and theories presented, which just makes it a good introductory book, while at the same time bringing various ideas that makes it a hybrid book in terms of "entertainment" and pure studying of knowledge. I quite appreciate having worked with this.