Why do companies drastically change under different leaders? what is the intangible that makes the difference? It is human biases in decision making, an unconventional perspective thereof is brought forth in this book. Developing awareness to biases, conscious or not, we can better influence outcomes and success potential just like companies that under different leaderships achieve different results. Awareness helps make better choices and overcome the loneliness of making hard decisions, leading companies and individuals to growth and success, to better strategies, magnetize able people, focus execution and create long term sustainable growth. Rich with examples, decision-making biases and their impact on success or failure are discussed helping you respond to today’s fast changing markets and technologies. Be the artist who creates the future while performing today; master the quick sand environment of ever-changing economic and human factors. Apply the principles in business, organizations and personal life. Be the leader you were born to be! Mr. Lorch shares his lessons learned and practiced as turnaround and growth CEO creating substantial shareholder turning companies around, merging and selling them, managing very large projects and mentoring executives in corporations and Homeland Security organizations.
It should come as no surprise that decision-making is key to any business, and the quality of the decisions (good or bad, and how they affect the business) will define the decision-maker. Author Jephtah Lorch presents a blueprint that, will it won’t guarantee success, should provide knowledge and tools to enable everyone to increase the odds.
Mr. Lorch explains, in easy-to-understand verbiage, the necessary information to provide the basis of understanding for anyone involved in running a company. This process begins in the Introduction, where he touches on comfort zones and stepping away from our pasts toward forming our own decisions. To accomplish this, many factors must be considered. After spending a couple chapters to ensure we are all on the same page concerning what a company is, Mr. Lorch dives into Qualitative (gut) and Quantitative (fact and numbers based) Decisions, discussing the relevance of each and advising their separate as well as combined uses.
The book leads readers through successive chapters on issues important to any company, such as sales, service, products, and finances. Mix in intangibles like corporate culture, and you have a melting pot of challenges that may appear insurmountable. The author demonstrates how to use the tools he has previously outlined, and explains how to strategize in order to achieve the vision you have for the company. This includes everything from putting your plans into action steps to verification that everyone is on board and that your plans are actually accomplishing what you intended.
Mr. Lorch brings real world experience to the book, sharing both triumphs and errors in order to make his points. I have read other books on business, and while most of them had value, this book offers a sensible blueprint for people to follow without sounding like a textbook. In other words, the author makes the book enjoyable to read. Recommended for company leaders as well as for those who desire more knowledge of how decision-making affect companies from top to bottom. As an employee who has held entry level to mid-level management positions, this book illuminated some of the effects that CEO decisions (both good and bad) had on the companies I worked for, as well as prompting what alternate decisions might have benefited the organization. Five stars.
My thanks to the author for a complimentary electronic copy of this book.
Legalities first: I was given an electronic copy of this book in exchange for an honest review.
Yes, I started this book on my eReader, and soon realized I needed to buy a hard copy, as I kept wanting to mark passages, make margin notes, and go back to reread something. Great decision on my part!
It's been several years since I retired, and I read this book more in the light of could it be adapted by Mrs. Housewife and the running of her household, and or used by an author in the running of her business of writing. The answer is a resounding Yes.
This book is not only well written, it's interesting. It's informative. It may not teach you anything you haven't already learned from business school, or just working, but I sincerely think it will give you a slightly different perspective to view your business, and that will make all the difference in the world. I have recommended this book to several of my friends – one is on the board of his church, another is about to start her own editing business, others work for local industry and it will do nothing but help them.
We do tend to think ourselves into our comfort zones, and that may not be the most advantageous place to be, especially when we are trying to make a go of our chosen profession. Mr. Lorch shows us how to change, and why we should. He shows us why we need to think outside the box, and shows us how to do so.
This is a book that managers everywhere—and those who desire to become managers—will find invaluable to read and use. I highly recommend this book.