The Real Estate Agent's Business Planner: Practical Strategies for Maximizing Your Success in Real Estate

by Bridget McCrea

Even the most skilled and experienced real estate agents struggle sometimes. In today’s rapidly evolving real estate environment, it’s easy to get caught up in the daily minutia and neglect the big picture. By developing a long-term strategy for suc- cess that’s based on goals, benchmarks, achievements, and industry standards, agents can create satisfying careers instead of running from pillar to post 24/7/365. The Real Estate Agent’s Business Planner offers you a system for managing your business effectively Setting up a strategy for getting through the “lean” times Preparing accurate financial projections Working on your business, instead of just “in” your business Leveraging technology to work better, smarter, and faster Forming teams, hiring assistants, and delegating non-core tasks Planning for association dues, desk fees, and other overhead expenses Creating and reviewing specific performance measurements Using the easy-to-apply strategies outlined in e Real Estate Agent’s Business Planner, agents can chart a course for success while meeting the day-to-day demands of their growing businesses.

180 pages, Paperback

First published January 1, 2004

About the author

Bridget McCrea is an author and long-time business journalist for publications like Fortune Small Business, Black Enterprise and Business Insider. Her latest books include Your First Business Blueprint, The Real Estate Agent's Business Planner (5th Edition) and The Homebuyer's Question & Answer Book.