Creativity is not just for artists. Whatever your occupation, whatever your hobbies, passions, or interests…whatever it is that you do, thinking creatively can make you better at it. In Beyond the Bulb, Aaron Cheney teaches you how to prepare your brain for its most creative light-bulb moments, and then go beyond them, to transform those ideas into real creations. It is an inspirational kick in the butt that will show you how to find your best ideas, increase your creative output, and discover own creative voice.