Sales and Marketing Checklists for Profit-Driven Home Builders

by Jan Mitchell

The updated edition of this popular book cover the major steps involved in successful new home sales. Learn the ins and outs of the comprehensive contract, the move-in, warranty service, asking for referrals, and a great close. This expanded second edition includes a new chapter on utilizing technology in your marketing and a more extensive chapter on mulitcultural sales.

130 pages, Paperback

First published March 1, 1998