Running a Website With WordPress: A Quick Guide For Business Owners - Updated 2017

by Alastair McDermott

Running a Website with WordPress: A Quick Guide for Business Owners is a short guide for business owners containing essential website tips for running a WordPress website. It includes:

- a single change that can get you 40% more visitors
- how to avoid having your website hacked (90% of site owners don't do this)
- tips on choosing the right hosting company
- a guide to the essential types of WordPress plugins for your site
- 3 simple ways to fix problems yourself and avoid calling in an expensive web developer
- how to use your blog effectively
- tips on researching your online competition
- includes links to online resources for every topic covered

The book is composed of three sections:

Section 1 is "Website Essentials" - non-technical information useful for all website owners (even those not using WordPress).

Section 2 is "WordPress Tips" and focuses on WordPress plugins, updates and how to troubleshoot problems. It's a bit more technical and you'll need some basic WordPress knowledge (e.g. how to install a plugin) to get some value out of this section. There are also some advanced tips here which are clearly marked.

Section 3 is "Your Website Planner", a tool to help you brainstorm ideas for your website, as well as create and implement that plan.

This is a short, information heavy, practical guide. This book is not for you if you're looking for a long, step-by-step walk-through on how to set up and run a WordPress website.

This book is for you if you're already using WordPress to run your business website and you'd like to ensure that you've got all the essentials covered and are doing things the right way.

28 pages, Kindle Edition

First published November 5, 2015

About the author

Alastair McDermott helps “best-kept secret” experts & consultants to rapidly build authority by combining the power of video & podcasting so that you can command premium fees, cherry-pick the best projects, get off the gilded-hamster wheel of hourly-rate work, and never have to suffer a bad-fit client again!

Alastair is an author, consultant & business coach. His most recent book is “33 Ways Not to Screw Up Your Business Podcast” and he hosts The Recognized Authority podcast, as well as several other podcasts.

Alastair got into digital marketing and business when built his first website on GeoCities in the “before-time” of 1996 – he has been hooked on websites ever since.

Alastair left a “safe” corporate job in early 2007 to start and grow his first business during “the worst recession in modern history” – that was a wild ride.

His podcast and email list is called “The Recognized Authority”.