New Life Insurance Investment Advisor: Achieving Financial Security for You and your Family Through Today's Insurance Products

by Ben G. Baldwin

"For anyone who needs to understand different types of life insurance, as well as considerations for purchasing and managing policies, this book should be on your nearby reference shelf. If you’ve frequently found yourself fumbling around with terminology, such as the differences between variable, universal, and variable universal life (VUL) policies, you’ll finally see some light through the haze." - MorningstarAdvisor.com Life insurance doesn't have to be complex or intimidating. Ben Baldwin's completely revised and updated guidebook makes it clear and logical, discussing how to analyze insurance products based on their investment merits and best overall financial returns. This clear, authoritative resource for consumer insurance information covers the pros and cons of Internet purchases, techniques to use capital within a policy, the fixed premium feature, insurance for different stages of life, and the new emergence of "immediate annuities."

400 pages, Hardcover

First published January 1, 1994

Reviews

[Brent Gardner · Rating 5 out of 5]

I purchased the first edition of this book back when it was published, during a time when I actively marketed Variable Universal Life (VUL), before the invention of Indexed Universal Life (IUL), which has largely replaced VUL in my life insurance practice.

The concepts still apply. This is an excellent resource for the life insurance practitioner, and for any agent that wants to understand how the Universal Life chassis functions.

[John · Rating 3 out of 5]

Very thorough, but paints the epicure that a variable universal life policy is the "Swiss-army knife" of investment products. So it is a bit biased.

[Michael Burns · Rating 5 out of 5]

This is a must read for anyone that is serious about selling life insurance and actually wants to know how it works and can be applied in the real world instead of the complete garbage that is handed down by the training at the majority of insurance agencies just to sell their product.