This original work is an easy-to-read, comprehensive guide about business, career and life success. It's perfect for anyone who wants to boost revenue, start a business, close more deals or move up the corporate ladder. Through fascinating examples and entertaining stories, readers will learn how to: Build a personal brand and promote it to their target audience, establish name recognition and become a "celebrity" in their sphere of interest, and get the most from networking.
Jeff Beals' diverse background makes him the ideal person to reveal and explain the secrets of self marketing.
As a commercial real estate executive, radio talk show host, newspaper columnist and part-time college professor, Beals understands how to synthesize wide-ranging experiences into one very successful career.
Great book for thinking like a self-marketer. I learned a great deal of useful things in this book. I have yet to find another book that will top this one
This book is extremely helpful in many ways. If you're looking for ways to market yourself as you enter the job market, Jeff Beals has information for you. If you are an entrepreneur interested in branding and marketing your company, there is an abundance of tips for you too! I fit in both categories and look forward to putting his advice to use.
I found nothing new in these pages, but I suppose if you hadn't read one on this topic, it'd all be new. If you have, you've read it all before. I did like his reminder about keeping a positive outlook. But most of this was on the lackluster side.