Chapter 4: The Facts, Figures, and Financials of ePublishing

by Pariah Burke

Whether you are an aspir­ing self-publisher or the CEO of a major pub­lish­ing house, a free­lance designer or sales per­son, this chap­ter will pro­vide sta­tis­tics, fig­ures, and exam­ples to help you make sense of the busi­ness, eco­nomic, and mar­ket­ing con­cerns of epub­lish­ing. Whether your intent is to sell your­self, your boss, or your clients, or if you just want to edu­cate your­self about the real­i­ties of the world of epub­lish­ing, you’ll find in this chap­ter an abun­dance of impor­tant, rel­e­vant data.
In this chap­ter, you will learn about the
People and Their Device Usage
The Business of eBooks
The Business of Children’s & Young Adult eBooks
Authors and Their Incomes
The Missing 30 Percent of Data
Self-Publishing
The Business of eTextbooks
The Business of eMagazines
Enewspaper
Etextbook
Digital Comic Book

112 pages, Kindle Edition

First published March 13, 2015

About the author

Pariah Burke is a creative professional trainer and a design, publishing, and digital publishing workflow expert and consultant whose passion is empowering, informing, and connecting creative professionals around the world (http://workflowCreative.com). Pariah has over 20 years’ experience as a graphic and publication designer, is an Adobe Community Professional, and was the trainer and technical lead for Adobe’s technical support teams for InDesign, InCopy, Illustrator, and Photoshop. A prolific author, Pariah literally wrote the book and the curriculum for learning and teaching digital publishing from InDesign, ePublishing with InDesign (http://iamPariah.com/books), wrote the first book for experienced InDesign users, Mastering InDesign for Print Design and Production, has authored and co-authored other books on epublishing, Creative Suite, Adobe Illustrator, and QuarkXPress, and has published more than 450 tutorials and articles (http://iamPariah.com/articles). He is the co-author of InDesign, InCopy, and Illustrator Adobe Certified Expert exams, the tests Adobe administers to gauge the skill levels of InDesign and Illustrator instructors and experts. Pariah is also the host of a series of digital publishing, epublishing, and the business of design webinars (http://iamPariah.com/webinars) and the publisher of a network of websites for creative professionals, the Workflow: Network (http://workflownetwork.com). When not traveling, Pariah lives in the greater Boston area where he writes (a lot) and creates (many) projects and publications Empowering and Informing Creative Professionals™.