Business Start-Up 1 Student's Book

by Mark Ibbotson, Bryan Stephens

Business Start-up is a two-level (CEF level A1/A2) Business English course for adults who need English for their work. This new Business English course takes beginners and false beginners from basic English up to the point where they can start preparing for the BEC Preliminary examination. Business Start-up brings reality to the most basic levels of language learning through the use of authentic material, real companies and credible communication scenarios, ensuring that adult learners remain interested and motivated. Communication skills are carefully prioritized, allowing learners to start working in English at the earliest opportunity. To complement the professional English syllabus, the final lesson in each unit deals with a 'Time Out' topic, focusing on essential language for travel and socializing, allowing learners to build important general vocabulary. The Business Start-up Workbooks provide self-study practice of the language from the Student's Books. In addition, the Workbooks come with a free CD-ROM/Audio CD containing extra grammar, listening and vocabulary practice. This version is available in German-speaking markets only.

142 pages, Paperback

First published February 6, 2005

About the author

Mark Ibbotson is an author and trainer. He has a BSc (Hons) degree in Construction Management, and a BTEC National Diploma in Civil Engineering. He spent the initial years of his career as a site engineer and technical manager on construction projects in the UK – primarily on manufacturing facilities and multi-storey buildings. Since relocating to France and entering the field of in-company language training,he has designed and taught technical English courses in a wide range of companies, for process, mechanical, electrical, civil and highway engineers, as well as technicians and technical managers. Mark is co-author of the "Business Start-Up" series, "Cambridge English for Engineering" and "Professional English in Use Engineering" (both Cambridge University Press).