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PERCEPTION: Introduction to Perception for Business Students

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Welcome to the 1st edition of Perception: Introduction to Perception for Business Students.

This short ebook aims to introduce Perception to Business Students, in order to familiarise the reader with the subject. It is written in an essay format in order to familiarise the reader in the format that will need to be emulated for coursework.

It covers the basic fundamentals of perception, and moves on to discuss social perception, Transactional Analysis and Attribution theory. We then examine the barriers to perception in the context of interpersonal interaction and the main theories that attempt to explain the errors in interpersonal perception.

Our aim: to assist you, the reader, in completing your coursework by providing the necessary theory and practical examples that will enable you to produce the output you will be expected to deliver in your studies.

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25 pages, Kindle Edition

First published November 29, 2014

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About the author

Mario Chinas

18 books

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