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The Revenue Growth Habit: The Simple Art of Growing Your Business by 15% in 15 Minutes Per Day
800-CEO-Read Sales Book Of The Year for 2015 | Forbes 15 Best Business Books of 2015
"The chapters, (46 of them in this 256 page book) are quick and concise, and it is easy to pick it up anywhere and find a nugget of easily actionable advice, but the kicker is that the actions he recommends are also quick and concise, so that we can accomplish them in the few bursts of spare time we all have left." - 800CEORead.com
"Follow Goldfayn's brilliant advice and you will have an endless supply of customer testimonials, spontaneous referrals, and new business, and it will compel you to buy a beautiful fountain pen and stop obsessing over social media. His advice simply works." - Inc.com
Grow your business by 15% with these proven daily growth actions Do you have trouble finding time during your hectic day to grow your business? Is your company stalled because you are too busy reacting to customer problems? Do you lack the funds to jumpstart an effective marketing plan?
"The Revenue Growth Habit" gives business owners, leaders, and all customer facing staff a hands-on resource for increasing revenue that is fast, easy, and requires no financial investment. Alex Goldfayn, CEO of the Evangelist Marketing Institute, shows how to grow your organization by 15% or more in 15 minutes or less per day--without spending a penny of your money.
Forget about relying on social media. Posting on Twitter, Facebook, and LinkedIn doesn't grow revenue, especially for business-to-business companies. "The Revenue Growth Habit" shows how to request and collect testimonials and how to "communicate" these testimonials to grow your business. You will discover how to write powerful case studies, ask for (and get!) referrals, grow your lists, and send a revenue-growing newsletter. Goldfayn also includes information for teaching your customer service people how to inform your current clients about what else they can buy from you. This proven approach revolves around "letting your customers tell your story." There is nothing you can say about your products and services that is more effective than what your paying customers say.
How does it work? Each day, take one quick, proactive communication action that tells someone about how they'll be improved after buying from you. Choose from the 22 actions Goldfayn details in "The Revenue Growth Habit." Each technique is fast, simple, and free. It only requires your personal effort to communicate the value of your product or service to someone who can buy from you. Personal communication--the key to the 22 action steps--will make your company stand head-and-shoulders above the competition.
"The chapters, (46 of them in this 256 page book) are quick and concise, and it is easy to pick it up anywhere and find a nugget of easily actionable advice, but the kicker is that the actions he recommends are also quick and concise, so that we can accomplish them in the few bursts of spare time we all have left." - 800CEORead.com
"Follow Goldfayn's brilliant advice and you will have an endless supply of customer testimonials, spontaneous referrals, and new business, and it will compel you to buy a beautiful fountain pen and stop obsessing over social media. His advice simply works." - Inc.com
Grow your business by 15% with these proven daily growth actions Do you have trouble finding time during your hectic day to grow your business? Is your company stalled because you are too busy reacting to customer problems? Do you lack the funds to jumpstart an effective marketing plan?
"The Revenue Growth Habit" gives business owners, leaders, and all customer facing staff a hands-on resource for increasing revenue that is fast, easy, and requires no financial investment. Alex Goldfayn, CEO of the Evangelist Marketing Institute, shows how to grow your organization by 15% or more in 15 minutes or less per day--without spending a penny of your money.
Forget about relying on social media. Posting on Twitter, Facebook, and LinkedIn doesn't grow revenue, especially for business-to-business companies. "The Revenue Growth Habit" shows how to request and collect testimonials and how to "communicate" these testimonials to grow your business. You will discover how to write powerful case studies, ask for (and get!) referrals, grow your lists, and send a revenue-growing newsletter. Goldfayn also includes information for teaching your customer service people how to inform your current clients about what else they can buy from you. This proven approach revolves around "letting your customers tell your story." There is nothing you can say about your products and services that is more effective than what your paying customers say.
How does it work? Each day, take one quick, proactive communication action that tells someone about how they'll be improved after buying from you. Choose from the 22 actions Goldfayn details in "The Revenue Growth Habit." Each technique is fast, simple, and free. It only requires your personal effort to communicate the value of your product or service to someone who can buy from you. Personal communication--the key to the 22 action steps--will make your company stand head-and-shoulders above the competition.
- GenresBusiness
256 pages, Hardcover
First published July 7, 2015
47 people are currently reading
241 people want to read
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Displaying 1 - 8 of 8 reviews
December 27, 2015
Thi is a great book for someone starting technology and innovation marketing or tech evangelism. The book show techniques oriented to what all companies should look for: focusing on their customers and the value they receive. So this book focuses on how to get, write and communicate testimonials, customer case studies, white papers, newsletters, webinars and how to get more referrals, more recurring business and etc. Working at Microsoft, Amazon and Google I executed many of the techniques described and they really are a must to do the best and more correct kind of evangelism/marketing: the customer-centered one.
September 2, 2015
Great business book
An easy read with a lot of value. I really enjoyed the different growth techniques that can be used to boost revenue.
An easy read with a lot of value. I really enjoyed the different growth techniques that can be used to boost revenue.
February 26, 2018
I turned the first 30 pages of this book thinking it is one those self-prophesized books on magic techniques for earning millions of dollars. The first few chapters don’t do much to prove the contrary as the author keeps hammering the point that his techniques will work uselessly.
But then you get to the practical part. 22 practical methods that can easily be implemented within you daily task schedule. These, I found to be quite viable and actually may yield good results by the end.
The book is a fast read and can give you very good ideas by the end.
If you are in a small or medium-sized business that much of its work involves B2B interactions, I whole-heartedly recommend giving the techniques in this book a try for increasing your revenue.
But then you get to the practical part. 22 practical methods that can easily be implemented within you daily task schedule. These, I found to be quite viable and actually may yield good results by the end.
The book is a fast read and can give you very good ideas by the end.
If you are in a small or medium-sized business that much of its work involves B2B interactions, I whole-heartedly recommend giving the techniques in this book a try for increasing your revenue.
January 30, 2018
If you're running a business or responsible for sales a business, I recommend this book. It addresses the mindset of selling: Why it is your duty to tell your customers and prospects about what you can do for them. It is full of actionable advice you can implement, with a focus on short techniques (15 minutes or less) that you and your organization can implement every day. Recommended.
October 14, 2018
Great summary of easy 15-minute marketing actions any business can do this week to increase relationship marketing, and thus revenue.
October 30, 2024
Smart
Blinkist
Blinkist
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January 14, 2017
Book really shines when it describes actionable tactics that were presented well and the results for each tactic were simple and realistic. I'll be working back through this to put the tactics into action. Well worth reading and then re-reading.
Displaying 1 - 8 of 8 reviews