Untangling AI: Driving Business Success Through Enterprise Automation and AI Agents

by Matt Kesby

In Untangling AI, founder and Chief AI Officer at Multiplai Tech, Matt Kesby, delivers an incisive roadmap for business leaders interested in assessing where their companies stand in the AI adoption lifecycle and where they want to go. Kesby explains how to rethink your current operational model and how to replace traditional workflows with AI-powered decision-making and execution.

You'll discover insights and examples that demonstrate how to build the four key foundations of your organization's AI adoption strategy, execution, people, and technology. You'll learn how to use agentic AI technology to run entire businesses processes and automate important parts of your operations. Untangling AI explains exactly how to create a leaner, more efficient, more effective firm

Generating a strategic AI roadmap with a High-Trust Communication campaign and prioritizing ethics, privacy, and security Equipping your people to take advantage of AI capabilities with upskilling, critical thinking, and by providing psychological safety Insightful discussions of how to identify automatable processes that are ideal for custom-built AI agents

464 pages, Paperback

Published February 17, 2026

About the author

Matt Kesby is a renowned expert in revenue and profitability improvement and the builder of successful offshore support teams. With over 900 employees across three countries, he understands the importance of combining people and technology to drive unprecedented results. Matt shares his knowledge and experiences, applying frameworks such as the 7 Habits of Highly Effective People, The 4 Disciplines of Execution, and Leading at the Speed of Trust to enhance communication, effectiveness, and accelerated outcomes.