The Website Investor: The Guide to Buying an Online Website Business for Passive Income

by Jeff Hunt

Some 543,000 small businesses are started from scratch each month. The Website Investor explains how to buy existing website businesses and bypass the start-from-scratch process. The little known but massive marketplace for websites is unveiled along with a detailed guide to finding, evaluating, and acquiring profitable online businesses.

Genres: Business, Entrepreneurship

194 pages, Hardcover

First published November 17, 2014

About the author

Jeff makes his living acquiring and operating online businesses. Having purchased more than 300 income producing websites, Jeff is sought after as a consultant and speaker on the topic of web business acquisition and optimization.

Jeff is the author of "The Website Investor: The Guide to Buying an Online Business for Passive Profit" as well as Flippa.com's guides for Buyers and Sellers. Jeff is a strategic advisor to the board of Cloud Income Properties Inc.

While he is not in the middle of a new deal, he is helping clients and partners get their own online businesses established. Keep up with Jeff at HeckYeah.org.

Reviews

[Dick · Rating 3 out of 5]

This book was recommended by a friend who builds his own website a while ago. Most of the concepts are pure common sense but it’s interesting to learn a little about this niche corner of investing. Even if you are not into buying websites, it’s helpful to understand the perspective of a small business / website owner and the factors they consider when building the business ( i.e how much they fear google algo changes, how reliance they are on Adsense, etc ). It’s a quick manual, you can easily finish it in a day or two.

[Ryan · Rating 5 out of 5]

Jeff Hunt sent me a review copy of The Website Investor, and I just finished reading it. I enjoyed the book more than I expected.

To be clear, this isn't a book about "flipping" websites or getting rich quick. It's a book about how to invest in income-producing websites.

The Book's Strengths:

* The book is very thorough. It covers just about every aspect of buying and selling websites that you can think of.

* The case studies are great. They include both successes and failures.

* The book includes instructive charts, checklists, and images. All are relevant and helpful.

* The writing is clear and concise. The stories are interesting and entertaining.

The Book's Weakness:

* Some of the how-to sections are a little bit dry. (They are still very useful though.)

My favorite part of the book is the first half since it is focused on how find good value websites for sale, acquire them, and grow them. This is the most relevant information to me since I'm not actively looking to sell a site.

Overall, a great book for anybody who would like to build a portfolio of income-producing web properties. Highly recommended.

[Cody Faldyn · Rating 5 out of 5]

In his book Hunt provides a roadmap for finding highly profitable online businesses for sale and shows you how to get the most value out of them without having to start from scratch. The goal of the book is to help you estimate the value of a website, negotiate price with website sellers, differentiate between low and high effort web businesses, and hire the right virtual assistants to help grow your web business.

For your convenience, we had Jeff Hunt on our podcast, The Entrepreneurs Library, to give a deep dive on The Website Investor. With Jeff’s experience he gives amazing insight on how to master the art of buying highly profitable online businesses for a decent price. If you would like to get a more in-depth look from the author himself check out episode 206 on the EL website or you can find the show on iTunes.

[Terri Lohman · Rating 5 out of 5]

I had no idea

I was looking at buying a clone website but didn't know anything about such things. This book was very clear about the buying and selling of web sites. Lots of great info here , especially if you are new to this arena.