An indispensable reference for selecting and implementing an effective Web site database. Ashenfelter guides readers through every step of the process--from refresher material on SQL, ODBC, and database design basics, to hands-on, straightforward information and advice on a range of products and categories.
If you look into web site construction and development, you quickly find a bewildering array of tools and techniques for constructing web pages. Even sticking with a single vendor, like Microsoft, you have various technologies and tools to choose from (Microsoft FrontPage, HTML, Microsoft Vizact, Active Server Pages). Ashenfelter's book is a nice survey of the various technologies that are out there, including pros and cons for each tool. One nice thing that Ashenfelter does is to assess each tool in terms of the scope/size of the web site that it makes sense to use the tool for. He also evaluates each tool in terms of Purpose, Technology (Ease of Learning, Ease of Use, Robustness, Scalability, Compatibility, Security, et. al.), and Support (Portability, Cost, etc).
All in all this book is a nice gentle introduction to the families of tools out there for web construction.