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The Startup Lifecycle: The Definitive Guide to Building a Startup from Idea to Exit

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A comprehensive blueprint for building and selling a successful startup from idea to exit, bypassing failure, and making the planet a better, more equitable place.

Due to a range of frequent and unavoidable mistakes, only ten percent of startups make it beyond five years. In this game-changing guide, startup veteran and serial entrepreneur Gregory Shepard combines twelve startup exits, four private equity awards, and decades' worth of expert insight and industry experience—including interviews with real entrepreneurs, Navy SEALs, Air Force Fighter Pilots, and more—to present you with straightforward, actionable strategies for mapping out your startup and achieving success.

The Startup Lifecycle is here to empower entrepreneurs and help you avert common mishaps by providing an easy-to-follow path through seven key phases, leading you from your initial vision to your lucrative exit—and along the way, improving the world for future

Phase Vision & North Star, Focusing on the End Game Phase Prototype & Product Phase Go-To-Market for Startups Phase Standardizing for Growth Phase Optimization Phase Growth Phase Exit Shepard expertly teaches you to use industry-specific language, secure the right investments, build powerful relationships with investors, and prevent the pitfalls that cause first-time startups to fail.

What's more, this field guide also includes free access to the most used startup platform for universities, putting everything you need at your fingertips including world-class, easy-to-comprehend education, investors, grants, and more. Don't just learn—build your startup with the seven-phase startup lifecycle in digital form, supplementary training courses, and wisdom from more than thousands of interviews.

Sponsored by the Fulbright Program, The Startup Lifecycle imparts battle-tested business science from the mind of one of the most unique and accomplished entrepreneurs of our time, giving you the roadmap to startup success.

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Published September 24, 2024

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Displaying 1 - 2 of 2 reviews
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752 reviews19 followers
November 3, 2024
As a multiple founder and cofounder of startups, I have enjoyed reading ARC of this book because it provides a very precise and in depth described journey from an idea to an exit of a grown and scaled stratup. The author brings through the whole journey from the formation of a startup idea to growing, funding, pitching, team building, selecting management, scaling, pivoting and exiting. The book has stories And recommendations, ideas to try and real life examples to reflect on. Building and growing your idea into a business is not easy and is not straightforward. Take the reading of this book as a mentoring journey.
And remember: it is not critic that counts as the famous speech from Teodre Rusewelt begins.
Displaying 1 - 2 of 2 reviews

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