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Sponsor Magnet: How to Attract, Price, & Execute Your Dream Brand Partnerships
"I have an audience but can't seem to land paid partnerships. Why aren't sponsors reaching out?"
Stop waiting for brands to discover you. Learn the proven system for attracting and closing lucrative sponsorships that 99% of creators miss.
In "Sponsor Magnet," sponsorship expert Justin Moore reveals the exact frameworks he uses to help creators transform their influence into predictable income through brand partnerships. This isn't another vague "build your personal brand" guide – it's your practical roadmap to landing and executing your dream sponsorships.
You'll
The A.R.C. Framework that turns casual brand interest into eager partnership offersHow to price your work with confidence (and why most creators severely undercharge)The R.O.P.E. Method for crafting pitches that make brands say "yes" (including word-for-word templates)A foolproof system for turning one-off deals into long-term, recurring revenueThe D.U.E. Rule that protects your interests and sets clear expectations (while making brands love working with you)
What makes this different? While other books give surface-level advice about "providing value," Sponsor Magnet hands you the exact scripts, templates, and frameworks that successful creators use to build six-figure sponsorship businesses.
Ready to stop hoping for brand deals and start consistently landing them?
Download Sponsor Magnet now and learn how to turn your influence into income.
Stop waiting for brands to discover you. Learn the proven system for attracting and closing lucrative sponsorships that 99% of creators miss.
In "Sponsor Magnet," sponsorship expert Justin Moore reveals the exact frameworks he uses to help creators transform their influence into predictable income through brand partnerships. This isn't another vague "build your personal brand" guide – it's your practical roadmap to landing and executing your dream sponsorships.
You'll
The A.R.C. Framework that turns casual brand interest into eager partnership offersHow to price your work with confidence (and why most creators severely undercharge)The R.O.P.E. Method for crafting pitches that make brands say "yes" (including word-for-word templates)A foolproof system for turning one-off deals into long-term, recurring revenueThe D.U.E. Rule that protects your interests and sets clear expectations (while making brands love working with you)
What makes this different? While other books give surface-level advice about "providing value," Sponsor Magnet hands you the exact scripts, templates, and frameworks that successful creators use to build six-figure sponsorship businesses.
Ready to stop hoping for brand deals and start consistently landing them?
Download Sponsor Magnet now and learn how to turn your influence into income.
- GenresBusiness
278 pages, Kindle Edition
Published January 21, 2025
51 people are currently reading
177 people want to read
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Displaying 1 - 16 of 16 reviews
April 23, 2025
Really useful and quick read for creators.
May 16, 2025
Justin has created a masterpiece template for those seeking sponsors and brand deals. Broken down so that you have a template of steps and scenarios that will help you craft pitch and deal success. 📚😎
August 11, 2025
Perfect for anyone looking to land brand deals on repeat. The email templates are going to be super helpful for all readers.
March 12, 2025
Sponsor Magnet is the essential manual every content creator needs on their bookshelf and should be required reading for anyone looking to elevate their business. I've made no secret that author Justin Moore is essentially the sponsorship whisperer and the GOAT in the world of sponsorships and brand deals. When I heard Justin was writing a book, I was immediately intrigued and eager to dive in.
With Justin’s signature blend of practical insights and quirky humor, Sponsor Magnet feels like a conversation with a close friend. Rather than droning on about what might otherwise be a dull topic, Justin gets straight to the heart of each lesson by sharing relatable life experiences. His storytelling and educational style are unmatched, making this book a page-turner even for those of us easily distracted (like me).
Although I've been following Justin’s advice from his Creator Wizard videos, Sponsor Magnet provided an even more detailed perspective on sponsorships. In fact, this book is so incredibly valuable that I used a script directly from it to transform an affiliate opportunity into a potential sponsorship deal. With a few tweaks to match my voice, the script worked flawlessly, and suddenly, I had a company excited and ready to negotiate a sponsorship.
Justin Moore’s Sponsor Magnet is an approachable, easy read specifically designed for content creators uncertain about the practical steps to secure lasting sponsorships. I'll be revisiting this book frequently to refine my approach and better position myself to land dream sponsorship deals.
With Justin’s signature blend of practical insights and quirky humor, Sponsor Magnet feels like a conversation with a close friend. Rather than droning on about what might otherwise be a dull topic, Justin gets straight to the heart of each lesson by sharing relatable life experiences. His storytelling and educational style are unmatched, making this book a page-turner even for those of us easily distracted (like me).
Although I've been following Justin’s advice from his Creator Wizard videos, Sponsor Magnet provided an even more detailed perspective on sponsorships. In fact, this book is so incredibly valuable that I used a script directly from it to transform an affiliate opportunity into a potential sponsorship deal. With a few tweaks to match my voice, the script worked flawlessly, and suddenly, I had a company excited and ready to negotiate a sponsorship.
Justin Moore’s Sponsor Magnet is an approachable, easy read specifically designed for content creators uncertain about the practical steps to secure lasting sponsorships. I'll be revisiting this book frequently to refine my approach and better position myself to land dream sponsorship deals.
January 4, 2026
Easily the best book for creators I’ve ever read.
Justin Moore’s sponsorship wheel is a masterclass in how to execute strong paid partnerships that keep clients coming back to you. His insights as a manager clearly understand what it’s like to be on both sides of a brand deal.
The theories in the book about payment structure, creative briefs, concept approval and post-campaign reporting are all spot on. I’ll be honest that his methods seem like more work, but they also seem wise and apt to keep agencies coming back for more collabs.
Moore’s writing style is breezy without being by flimsy. I kept telling myself “I’m not going to read this quickly, so I can absorb it more thoroughly.” But I found the ideas and recommendations so simple and helpful, I just kept turning pages.
Justin Moore’s sponsorship wheel is a masterclass in how to execute strong paid partnerships that keep clients coming back to you. His insights as a manager clearly understand what it’s like to be on both sides of a brand deal.
The theories in the book about payment structure, creative briefs, concept approval and post-campaign reporting are all spot on. I’ll be honest that his methods seem like more work, but they also seem wise and apt to keep agencies coming back for more collabs.
Moore’s writing style is breezy without being by flimsy. I kept telling myself “I’m not going to read this quickly, so I can absorb it more thoroughly.” But I found the ideas and recommendations so simple and helpful, I just kept turning pages.
March 10, 2025
If you want to earn money through sponsorships for your creator business, start here! Justin is dedicated to helping creators land and grow their brand deals, and Sponsor Magnet is the ultimate playbook. His Sponsorship Wheel methodology has already transformed so many businesses, and this book is packed with practical, proven strategies to help you attract, price, and execute sponsorships with confidence.
Justin’s passion and generosity shine through on every page—this isn’t just theory, it’s a goldmine of real-world advice from someone who’s done it.
Justin’s passion and generosity shine through on every page—this isn’t just theory, it’s a goldmine of real-world advice from someone who’s done it.
April 28, 2025
La primera parte del libro me pareció muy iluminadora y práctica para los que de alguna forma están metidos en la Economía del Creador. ¿Cuánto cobrar cuando uno crea contenido en redes sociales? ¿Cómo aproximarse a una marca? ¿Cómo hacer publicidad sin perder credibilidad de tu audiencia? Y muchas otras preguntas que se absuelven en el libro.
En la segunda parte, ya entró en temas que de repente ya conocía como lo que entra dentro de un brief en una marca, el feedback del contenido, los tiempos y otras cosas que por ese motivo no me conectó tanto y lo leí rápido.
En la segunda parte, ya entró en temas que de repente ya conocía como lo que entra dentro de un brief en una marca, el feedback del contenido, los tiempos y otras cosas que por ese motivo no me conectó tanto y lo leí rápido.
January 21, 2026
It was a quick good read. I am a small content creator myself so reading this was beneficial. I’ve learned some things, and this book made my head tinker a little bit.
If you are starting your creator career (whatever size you are), or struggling with sponsorships - this book might be a good way to learn how to have more structured approach for everything. It will give you some information you never even thought about and get you on the road. Thank you. Preparing my first pitches haha
If you are starting your creator career (whatever size you are), or struggling with sponsorships - this book might be a good way to learn how to have more structured approach for everything. It will give you some information you never even thought about and get you on the road. Thank you. Preparing my first pitches haha
August 7, 2025
If you are a creator, you NEED to read this book!!! I binged it so fast and I feel so excited and prepared for my future work with brands. I realize all the mistakes I've been making and why I haven't been building the brand relationships that I'd like to. I already know that this book will be one of the best investments I've ever made for my content creation career!
January 5, 2026
Lots of good ideas and perspectives here but honestly I feel like you can just subscribe to his newsletter and get all the same information. This made me realize I’m not in a place to really do sponsorships. It requires a lot of time and discipline to do it correctly and maybe I’ll get there in the future but focusing on product is probably what will work be for me in my business right now.
February 11, 2025
This is a good book for podcasters and YouTubers who want to make the most of sponsor deals. Solid into on setting yourself up to win, pitching, negotiating, and delivering on sponsorship agreements. If you've got a podcast or YouTube channel, it's worth a look.
February 15, 2025
Justin is one of the best at helping influencers gain not just sponsorships but developing relationships with these sponsors which leads to continued business opportunities for the influencer. If you’re an influencer or looking to become one, this book is a must have!
December 31, 2025
Justin does an incredible job making this information digestible and easy to implement and help star growing your creator business immediately. I have loved Justin’s work for years and this book is no exception. A must read for anyone looking to monetize in the creator economy!
January 25, 2025
Finally, a business book worth reading. Easy to digest, lots of actionable advice, and new info that’s applicable to anyone looking for sponsors.
January 8, 2026
So so so valuable for any creator navigating brand partnerships
March 5, 2025
Valuable handbook for creators and creator economy professionals.
Easy, short read. Useful to refer back to when sponsorship opportunities arise.
Easy, short read. Useful to refer back to when sponsorship opportunities arise.
Displaying 1 - 16 of 16 reviews