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How to Succeed in Commercial Photography: Insights from a Leading Consultant
After more than thirty years in photography, an industry veteran speaks out in How to Succeed in Commercial Photography. These essays provide photographers at every level with all the tools they need for a great career. Author Selina Maitreya offers proven tips for focusing on client needs; building a team from today’s marketing assistants, reps, and consultants; developin ...more
Paperback, 240 pages
Published October 16th 2007 by Allworth
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This is not really a book but a great collection of individual essays. The idea is that you an pick and choose what to read depending on the things going on in your business and where you are as a photographer. There are essays on marketing, vision, selling, faith, creativity, business, etc. I found the most powerful stuff near the end of the book. Selina's ideas on faith, fear, showing up, and walking your talk are true gems. These are essays that I easily see myself returning to again and agai ...more