Thirteen Weeks, refers, with ironic intent, to the typical first semester college writing course, to the fanciful belief and expectation that students who are non-writers can become writers if they take the thirteen-week cure.
I have taught writing for over thirty years but always look for new research and new ideas for my classes. This book did have some good points to make and it did have some useful activities and ideas, yet it seemed there was too much emphasis on the little building blocks of writing and not enough on a paper as a whole.