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Step-by-Step Guide To Creating Lucrative Information Products

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This book will show you exactly why what you know is important and give you a proven step by step system for turning your knowledge, into lucrative information products that people will find valuable, memorable and remarkable. I also share my best strategies for positioning yourself so that people will see you as the go-to person in your industry.

This book is for you if:

• You are a coach, consultant, lawyer, doctor, therapist, accountant or any other professional who are currently only selling your own consulting hours to generate an income and you wonder how you can generate more income working less hours. This book will give you insight in how you can package your knowledge into lucrative information products that will enable you to leverage your time, help more clients and make more money - even while you sleep.

• You are an online entrepreneur and you know the real money is in creating your own information products, but you have no idea how. This book will step you through the process of exactly what you need to do and how you need to do it.

• You are just starting to consider using the internet to generate an income, but you have no idea what topic to choose - this book will step you through the process of identifying your topic and creating products for it.

• In the book you will also find a resource list with the tools and systems needed to start an online information business. This is a tremendous time saver since you won’t have to research everything yourself.

• And finally I give you your own 90 days to 90K Plan that will inspire you to take bold focused action towards your own financial freedom.

116 pages, ebook

First published February 1, 2014

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Displaying 1 of 1 review
Profile Image for Tony Furlong.
Author 1 book3 followers
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May 14, 2014
Reviewed on Goodreads by author Tony Furlong.

Marja Botha Van Doorn is certainly a lady with many strings to her bow.
She is a business writer and business coach. She is a strategist and much in demand public speaker and as if that wasn't enough, she is also a fully qualified lawyer to boot ! She is also the author of 'The High Performing Woman Formula' and founder of the site-sellmorethanyourtime.com and senior managing partner of The Botha Van Doorn Group.
In her book, Marja states what many of us know and newbies to internet marketing soon find out, that : “ People buy from people they know,like,trust and admire.”
In her book's opening introduction, she demonstrates this important principle from the get go, by sharing with us her personal story and establishing an immediate rapport with the reader before what is effectively, a comprehensive training course commences and which is accompanied by this companion workbook.
At a 116 pages it is most certainly a comprehensive and detailed book that is absolutely rich in content and which takes you from absolute scratch on how to create, and of equal importance,how to market and successfully sell those products.
At the conclusion of each and every chapter, there are practical steps that the reader must carry out before moving on to the next chapter.
The sheer scope of the whole process is actually too vast to cover in this short review but includes creating your information products in the form of short reports,e-books,
audio and DVD as well as membership sites, website creation and how to set up coaching and group coaching products.
She instructs you on how to set up a business model which will result in you 'selling more than your time' ( See-sellmorethanyourtime.com) and ultimately result in you 'owning a business and not owning a job.'

This is not a short e-book offering you a crash course in information product creation
(Of which there are tons of in the market) but is literally what it says on the tin ;
a 'Step By Step' guide to assist you in achieving your goal of creating and successfully selling your own lucrative information products.
Marja certainly ' walks the talk ' and practices what she preaches in terms of always over-delivering to your customers.

Although it is primarily targeted at professional advisers and coaches, trainers, therapists, etc.. it is also specifically of benefit to internet marketers, both newbies and experienced alike. I have no hesitation whatsoever in recommending it to both groups.

P.S. I forgot to add lawful disclaimer that I received a complimentary copy for review purposes.
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