Persuasive Technology: 16th International Conference, PERSUASIVE 2021, Virtual Event, April 12–14, 2021, Proceedings

by Raian Ali (Editor), Birgit Lugrin (editor), Fred Charles (editor)

This book constitutes the refereed post-conference proceedings of the 16th International Conference on Persuasive Technology, PERSUASIVE 2021, held as a virtual event, in April 2021.



The 17 full papers presented in this book together with 8 short papers were carefully reviewed and selected from 67 submissions. The papers are grouped in topical sections as persuasive affective technology; digital marketing, ecommerce, etourism and smart ecosystems; and persuasion and education.

622 pages, Kindle Edition

Published June 22, 2021