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The Naked Salesman

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If you run with the herd, you will never be heard. Will you offend some people by being naked? Sure. But will some people really embrace you and what you stand for? You betcha!The intention of this book is to empower you with a unique, ethical and purposeful way of conducting business. Whether you’re in a large sales team or small business, this enables you to develop meaningful relationships with customers and to create greater buy-in, satisfaction and loyalty. In essence, it’s about standing up for your customers and giving them more of the real and best you. Why are these characteristics important? Because you need to be passionate about the business you’re in or else you won’t stand a chance in today’s hyper-competitive markets. Moreover, you need to ground your business in solid ethical foundations, or you will never succeed in the long term. In business there is so much damn competition, clutter and confusion that it is becoming increasingly difficult to get your customers to notice you. It’s even harder to have them listen, ‘believe’ and follow you.Businesses and salespeople need help — today, more than ever — to stand out from the crowd. Being naked will help you to be seen and heard. It is a powerful way of being that enables you to bring more of yourself to your sales role, the companies you work for, and the lives of your customers.The Naked Salesman is not a silver bullet to success or a get-rich-quick manual. The contents are based on real life experiences, insights and valuable lessons learned the hard way.“Invaluable insights to enable you to transform the way you do business.”Retail Buying Director, Nike Europe“This book is a fabulous reminder to all salespeople that being unique and authentic fuels success.”CEO/Founder, Express Effects, Inc.About the Leyshan is the founder of BOOM! Sales, a sales consulting and training company that develops inspirational sales culture, leaders and people. Early in his career Trent worked as head spruiker and direct sales manager for successful TV sales personality Big Kev. He has since driven his own businesses from lounge room operations into market leaders. As a sales performance consultant, coach and facilitator, Trent partners some of the world’s most successful and demanding sales-driven companies.

162 pages, Kindle Edition

First published November 25, 2011

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