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First Steps: A Guide to Setting Up and Running a Successful Podiatry Practice

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Aims to help a new business avoid the financially draining pitfalls, and provide advice for existing businesses to help them expand and attract new customers. This book covers areas such as writing a business plan, finding a suitable location, devising an advertising campaign, employing staff and developing ways of encouraging customer loyalty.

240 pages, Paperback

First published March 1, 2007

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