McDonald's Collectibles: Identification and Value Guide

by Henriques & Audre Duvall

Fun, attractive, and well-made, many McDonald's ephemerae are tied in with other collectibles such as those from Coca-Cola and Disney. This book provides information on all types of McDonaldiana, with detailed descriptions and more than 1,000 color photos.

351 pages, Paperback

First published July 1, 1997

Reviews

[Jenny T · Rating 3 out of 5]

I grew up eating McDonalds Chicken Mc Nuggets Happy Meals almost every Friday, so I had many of the included toys from 1987-1990. It was a nostalgic trip back through those days of Oliver and Company plushy Christmas ornaments and plastic finger puppets, Muppet Babies figurines, Mac Tonight, Garfield, plastic beachballs and pails, Berenstain Bear mini-books, Fraggle Rock, and Disney mobiles. After seeing all these toys, I clearly didn't eat at McDonalds as often as I thought I did, but it was fun looking through the toys that I'd anticipate all week so I could collect all of a certain series. Along with the merchandise pics and descriptions, as well as how much each item is worth today, I enjoyed stories of Ray Krok. He took the restaurant over in the 1940s from the original McDonald brothers who had formed it in San Bernadino, Southern California, as a drive-in, in 1937. Ray turned it into a franchise in 1965 and provided service, value, and cleanliness. Billions or trillions of burgers have been sold to this day. Happy Meals began in 1979, the Big Mac started in 1967, and chicken mc nuggets began in 1983. I didn't like all the pages of boxes. Before the mid-80s, the Happy Meal toys seem boring and also in the mid-90s. I guess I lived in a Happy Meal Toy golden age! I bought the book for nostaligia's sake, but it's not really as organized as I like.

The Fisher Price Toy guide included more of the toys that I owned, but this is still an awesome guide.