Software Product Operations: Leading Your Company Beyond Product Management

by David Lundberg

Software Product Operations defines the eight essential leadership principles proven to deliver successful software products. Beyond product management, product marketing, or product development, Software Product Operations delivers a clear leadership model for the creation of on-line and off-line software products that provide true customer value, enable sustainable profit, and establish a rewarding employee environment. Great products are created by great leaders. Great leaders know how to execute and producing high-value software products is all about execution. Software Product Operations provides leaders at all levels of a company the ability to analyze the current state of their product operations maturity and to build a clear roadmap towards dramatic effectiveness. It describes easy-to-implement methodologies and provides practical tools to achieve company-wide adoption of a successful product operations environment.

354 pages, Paperback

First published December 26, 2008