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Story of Green: A Memoir from the Creator of Big Baller Brand
Story of Green tells how entrepreneur Alan Foster disrupted the basketball world by creating a unique brand and multi-million-dollar company for the Ball family, centered around the three sons Lonzo, LaMelo, and LiAngelo being signed for the NBA. It's a story of betrayal and a cautionary tale about financial management and the forces arrayed against anyone who tries to make sure that athletes control their brand.
246 pages, Kindle Edition
Published October 28, 2023
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