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The Performance CEO: An Extreme Cognitive Protocol for Entrepreneurial Success
WHAT IF YOU COULD TURN YOUR BRAIN INTO A SUPERCOMPUTER ...
One that works smarter, faster, longer, and harder than those of your competitors?
What if, within 45 days, you could become the smartest, strongest, leanest, most focused, and most driven person you know?
A decade ago, I asked myself those same questions.
I set off on a whirlwind journey around the world. I met with top doctors, trainers, neuroscientists, biohackers, Navy SEALs, monks, athletes, and healers ...
And I found the answers.
I am not writing this book to become a content creator or leading biohacking personality. I am busy building the future of ethical artificial intelligence.
My mission with this book is to put this protocol into the hands of the new breed of optimized CEOs and future changemakers. So you have the tools to be at your best and build your dreams as I have done.
This road is not easy. Only a few will take it, and fewer will arrive at the destination. But if you are built differently, your time to outthink and outwork everyone is now.
One that works smarter, faster, longer, and harder than those of your competitors?
What if, within 45 days, you could become the smartest, strongest, leanest, most focused, and most driven person you know?
A decade ago, I asked myself those same questions.
I set off on a whirlwind journey around the world. I met with top doctors, trainers, neuroscientists, biohackers, Navy SEALs, monks, athletes, and healers ...
And I found the answers.
I am not writing this book to become a content creator or leading biohacking personality. I am busy building the future of ethical artificial intelligence.
My mission with this book is to put this protocol into the hands of the new breed of optimized CEOs and future changemakers. So you have the tools to be at your best and build your dreams as I have done.
This road is not easy. Only a few will take it, and fewer will arrive at the destination. But if you are built differently, your time to outthink and outwork everyone is now.
302 pages, Hardcover
Published August 28, 2023
11 people are currently reading
18 people want to read
About the author
Michael Koch
1 book1 followerLeading the new breed of CEOs is The Performance CEO, 4-time exited tech founder, and builder of HubKonnect, Michael Koch. After traveling for over a decade to meet with experts, he has crafted the ultimate weapon for delivering innovation and building life-changing opportunities for others.
His work with global giants like P&G, Visa, FedEx, McDonalds, PepsiCo, Mars, Google, Nike, AT&T, and Microsoft proves that the Performance Protocol isn't just a concept but a real-world roadmap to greatness.
His work with global giants like P&G, Visa, FedEx, McDonalds, PepsiCo, Mars, Google, Nike, AT&T, and Microsoft proves that the Performance Protocol isn't just a concept but a real-world roadmap to greatness.
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Displaying 1 - 30 of 44 reviews
October 20, 2023
The author gives a biologically scientific approach in revealing his secret to success as a CEO who has built up several businesses only to leave and start and build up new ones, and repeat. The premise of this book is to share with others that we are all built for success - it’s just a matter of understanding how to utilize our innate resources: ourselves. To respect ourselves is to take better care of ourselves. Knowledge is power. Our brain is our power, as is our bodies - we need to understand how to take better care of ourselves: go to bed early and get plenty of deep sleep (seven+ hours with two hours of REM and two hours of deep sleep to maximize the early morning to exercise which will improve focus and the brains ability to create and learn- our brains are higher functioning at the morning start of the day), if sluggish, it means we didn’t obtain enough restful sleep the night before) So to “Win the Morning, Win the Day… These early hours are when your brain is most receptive to processing information and making strategic decisions.” (Personally for me as a Flight Attendant, I have no say of my work schedule: if they assign me to work a red-eye flight, I have to work a red-eye flight.) He also discusses the importance of taking walks, breathing in the fresh air, and getting sunlight - Sunshine reduces stress and regulates circadian rhythm by telling your body when to increase and decrease melatonin levels (the more exposure you get to daylight, the better your body will produce melatonin at bedtime). The author explains we need to eat better -more organic, less processed food, and we should limit ourselves to OMAD (One Meal A Day). He breaks down the one ideal meal (grass fed beef/wild caught salmon, organ meat, bone broth, avocado, raw cheese, free range eggs, etc. and the why (source of iron, vitamins, and antioxidants) - as a Vegan, his OMAD meat diet won’t work for me. He also emphasizes the importance of weight lifting and exercise, and goes into detail his daily workout (HIIT, Sets/Rounds/Reps/Rest), the importance of cold baths, saunas, and hyperbaric chambers… Bottom line in this books message: YOU are your best investment. And it reads as if a motivational speaker fraternity brother or Patrick Bateman’s less evil, encouraging cousin wrote it, “I crush weights and competition.” “…it’s all about getting a head start and kicking the competition’s ass.” “Take a conference call from the sauna.” I understand the motivational, light hearted, drill sergeant teasing was meant to inspire the reader in search of self help and to keep them attracted to the advice and suggestions.
If anything, I’m appreciative and highly impressed that he took the time to address female Readers. The Author did his research and included a OMAD diet plan for females and was sensitive to our Time of the Month, taking into consideration the importance of altering food portions and calorie intake, dependent on the day of the month in relevance to our cycle.
In closing, I would recommend this book to my brother and to my boyfriend.
If anything, I’m appreciative and highly impressed that he took the time to address female Readers. The Author did his research and included a OMAD diet plan for females and was sensitive to our Time of the Month, taking into consideration the importance of altering food portions and calorie intake, dependent on the day of the month in relevance to our cycle.
In closing, I would recommend this book to my brother and to my boyfriend.
This entire review has been hidden because of spoilers.
October 13, 2023
an interesting read!
"The Performance CEO" by Michael Koch proved to be a captivating and gem in a genre of books that I typically don't find enjoyable. Koch's exploration of the secrets behind achieving peak performance is nothing short of a compelling narrative. The author has skillfully woven his personal journey into the fabric of the book, drawing readers in with relatable anecdotes and storytelling.
What sets this book apart is not just its ability to engage but also its underlying purpose. Unlike many authors who seek fame or recognition, Koch's mission is far more noble. He is on a heartfelt quest to empower CEOs and the future leaders and change-makers of the world with the tools and insights required for true excellence. This isn't a book authored for personal gain; it's a testament to his commitment to make a difference in the world of business leadership.
Koch's genuine passion for helping others shines through in the pages of this book. His unwavering dedication to this mission infuses every chapter with a sense of purpose and urgency. As a reader, you can't help but be inspired by his selfless approach, which goes beyond the mere sharing of knowledge and delves into the realm of mentorship.
In summary, "The Performance CEO" is not just an interesting read; it's an enriching journey through the world of peak performance, fueled by a passionate author on a mission to uplift and empower fellow CEOs and emerging change-makers. It's a book that resonates with anyone striving for excellence in their leadership roles, and its detailed exploration of this topic makes it an invaluable resource for personal and professional growth.
"The Performance CEO" by Michael Koch proved to be a captivating and gem in a genre of books that I typically don't find enjoyable. Koch's exploration of the secrets behind achieving peak performance is nothing short of a compelling narrative. The author has skillfully woven his personal journey into the fabric of the book, drawing readers in with relatable anecdotes and storytelling.
What sets this book apart is not just its ability to engage but also its underlying purpose. Unlike many authors who seek fame or recognition, Koch's mission is far more noble. He is on a heartfelt quest to empower CEOs and the future leaders and change-makers of the world with the tools and insights required for true excellence. This isn't a book authored for personal gain; it's a testament to his commitment to make a difference in the world of business leadership.
Koch's genuine passion for helping others shines through in the pages of this book. His unwavering dedication to this mission infuses every chapter with a sense of purpose and urgency. As a reader, you can't help but be inspired by his selfless approach, which goes beyond the mere sharing of knowledge and delves into the realm of mentorship.
In summary, "The Performance CEO" is not just an interesting read; it's an enriching journey through the world of peak performance, fueled by a passionate author on a mission to uplift and empower fellow CEOs and emerging change-makers. It's a book that resonates with anyone striving for excellence in their leadership roles, and its detailed exploration of this topic makes it an invaluable resource for personal and professional growth.
October 24, 2023
The author, a tech CEO, spent a lot of time and money, reading and talking to experts, to answer one question. How can I supercharge my brain and body so that I can be on top of my game, every day? The answer is not for the faint of heart.
It starts with fasting for 23 hours a day. (!) Along with that is a 48-hour fast once a week, and a 72-hour fast once a month. Perhaps a person can work up to those numbers. Believe it or not, there many health benefits to that level of fasting. When you do eat, concentrate on organic meat and free-range eggs. Have you heard of High Intensity Interval Training (HIIT)? Incorporate it into your daily schedule. Recovery after exercise is just as important as exercise. The author uses hyperbaric oxygen, sauna, red light therapy and ice baths.
Other parts of the fitness program are much more possible for the average person. Get a good night's sleep. Get outside and get some natural Vitamin D from the sun. Use a standing desk. Take an afternoon walk in nature every day. Set aside a few 20-minute blocks during the day for you to focus on critical tasks that require a lot of brain power. Turn off social media and your cellphone.
A visit to your doctor before starting this is a good idea. The author freely admits that this is not for everyone. For those with the intestinal fortitude, you are well on your way to being unstoppable at work. For the rest of us, this is still recommended. Even a small movement in this direction is a good thing.
It starts with fasting for 23 hours a day. (!) Along with that is a 48-hour fast once a week, and a 72-hour fast once a month. Perhaps a person can work up to those numbers. Believe it or not, there many health benefits to that level of fasting. When you do eat, concentrate on organic meat and free-range eggs. Have you heard of High Intensity Interval Training (HIIT)? Incorporate it into your daily schedule. Recovery after exercise is just as important as exercise. The author uses hyperbaric oxygen, sauna, red light therapy and ice baths.
Other parts of the fitness program are much more possible for the average person. Get a good night's sleep. Get outside and get some natural Vitamin D from the sun. Use a standing desk. Take an afternoon walk in nature every day. Set aside a few 20-minute blocks during the day for you to focus on critical tasks that require a lot of brain power. Turn off social media and your cellphone.
A visit to your doctor before starting this is a good idea. The author freely admits that this is not for everyone. For those with the intestinal fortitude, you are well on your way to being unstoppable at work. For the rest of us, this is still recommended. Even a small movement in this direction is a good thing.
December 2, 2023
Michael Koch’s The Performance CEO: An Extreme Cognitive Protocol for Entrepreneurial Success is a high energy, cognitive approach for the ambitious forward thinking CEO who often feels discouraged and a little out of focus.
This book is encouraging towards those who have a daring ambitious active drive to be a success in all that they do. In fact, there is something of the drill sergeant/tough love instructor in Koch’s narration. This approach works for the type of reader that this book is aimed for: the reader who wants the straight forward tough approach of facing life's challenges. They want the author to give them the facts and activities and leave out the sentiment.
Most of the book consists of physical activities like diet and exercise. Koch recommends a very rigid and active approach that requires dedication. For example, the diet chapter encourages fasting 23 hours for one day per week requiring a high level of commitment.
The exercise chapter encourages high activity with weight lifting and strength training along with stretching and poses to encourage mindfulness.
The Performance CEO is the type of book for the high energy ambitious executive who needs incentive to keep moving.
This book is encouraging towards those who have a daring ambitious active drive to be a success in all that they do. In fact, there is something of the drill sergeant/tough love instructor in Koch’s narration. This approach works for the type of reader that this book is aimed for: the reader who wants the straight forward tough approach of facing life's challenges. They want the author to give them the facts and activities and leave out the sentiment.
Most of the book consists of physical activities like diet and exercise. Koch recommends a very rigid and active approach that requires dedication. For example, the diet chapter encourages fasting 23 hours for one day per week requiring a high level of commitment.
The exercise chapter encourages high activity with weight lifting and strength training along with stretching and poses to encourage mindfulness.
The Performance CEO is the type of book for the high energy ambitious executive who needs incentive to keep moving.
October 3, 2023
A must read
"The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success" by Michael Koch is an interesting book that I highly recommend. Author Koch's work offers a compelling promise: the transformation of your brain into a supercomputer, outperforming competitors in every way.
The author's journey to uncover the secrets of peak performance is captivating. He travels the world, consulting experts from various fields, including doctors, trainers, neuroscientists, and Navy SEALs, to compile a comprehensive protocol for cognitive enhancement. His dedication to this quest is totally visible in his writing.
What I liked the most of this book is its focus on practicality. The author isn't seeking fame or recognition; he's on a mission to empower CEOs and future change makers with the tools to excel. His no-nonsense approach resonates with readers ready to embark on the challenging path to optimize their potential.
It's an invaluable resource for anyone seeking to unlock their cognitive potential, outthink competitors, and achieve their dreams. If you're built differently and ready to elevate your performance, this book is your guide to success.
"The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success" by Michael Koch is an interesting book that I highly recommend. Author Koch's work offers a compelling promise: the transformation of your brain into a supercomputer, outperforming competitors in every way.
The author's journey to uncover the secrets of peak performance is captivating. He travels the world, consulting experts from various fields, including doctors, trainers, neuroscientists, and Navy SEALs, to compile a comprehensive protocol for cognitive enhancement. His dedication to this quest is totally visible in his writing.
What I liked the most of this book is its focus on practicality. The author isn't seeking fame or recognition; he's on a mission to empower CEOs and future change makers with the tools to excel. His no-nonsense approach resonates with readers ready to embark on the challenging path to optimize their potential.
It's an invaluable resource for anyone seeking to unlock their cognitive potential, outthink competitors, and achieve their dreams. If you're built differently and ready to elevate your performance, this book is your guide to success.
October 18, 2023
An exceptional read.
Using data, neuroscience, research and proven techniques, this book has proven to be an exceptional and formidable tool to ameliorate your life and becoming the best version of yourself just by implementing some simple changes into your routine . The writers tone is down to the point and extremely straightforward throughout the entire book which had me hooked from the beginning to the end .The Performance CEO is by far the most motivational, compelling and stimulating book I have ever come across ; the writer has even wrote about his daily schedule and how he sharpens his brain so it can perform at an optimum. Crucial techniques such has as fasting ,ice baths, nutrition ,fresh air ,waking up at 4 am are all deeply explained backed up with proven scientific studies and explicit evidence .If you want your story to be of triumph and transformation and create a legacy for the world then trust this book to do half the work for you as this book will upgrade your mind and body so it can become an ultimate ,competitive advantage . Definitely recommended I give this book 10/10 .
Using data, neuroscience, research and proven techniques, this book has proven to be an exceptional and formidable tool to ameliorate your life and becoming the best version of yourself just by implementing some simple changes into your routine . The writers tone is down to the point and extremely straightforward throughout the entire book which had me hooked from the beginning to the end .The Performance CEO is by far the most motivational, compelling and stimulating book I have ever come across ; the writer has even wrote about his daily schedule and how he sharpens his brain so it can perform at an optimum. Crucial techniques such has as fasting ,ice baths, nutrition ,fresh air ,waking up at 4 am are all deeply explained backed up with proven scientific studies and explicit evidence .If you want your story to be of triumph and transformation and create a legacy for the world then trust this book to do half the work for you as this book will upgrade your mind and body so it can become an ultimate ,competitive advantage . Definitely recommended I give this book 10/10 .
October 21, 2023
"The Performance CEO" by Michael Koch is a groundbreaking guide for entrepreneurs seeking to unlock their cognitive potential. Koch's innovative approach melds cutting-edge neuroscience with practical strategies, providing readers with a transformative blueprint for success. The book navigates through a carefully structured protocol, seamlessly integrating cognitive enhancement techniques with actionable business insights. Koch's expertise shines as he illuminates the profound impact of mental acuity on entrepreneurial endeavors.
What sets this book apart is its seamless synthesis of theory and application. Koch not only delves into the science behind cognitive optimization but also offers a clear roadmap for implementation.
"The Performance CEO" is a tour de force, a beacon for those aspiring to transcend conventional limits in the business world. Michael Koch's meticulous research and pragmatic approach make this a must-read for any serious entrepreneur. It's a rare gem that merits the highest acclaim in the realm of business literature.
What sets this book apart is its seamless synthesis of theory and application. Koch not only delves into the science behind cognitive optimization but also offers a clear roadmap for implementation.
"The Performance CEO" is a tour de force, a beacon for those aspiring to transcend conventional limits in the business world. Michael Koch's meticulous research and pragmatic approach make this a must-read for any serious entrepreneur. It's a rare gem that merits the highest acclaim in the realm of business literature.
November 18, 2023
Many individuals are interested in becoming CEOs and entrepreneurs. It’s a challenging road, and most of those who start on it fall by the wayside at some point. Having a guidebook that pulls no punches is crucial, and The Performance CEO, by Michael Koch, is just such a book.
Koch theorizes that those who implement his system of the 10 Principles and the 3 Pillars will be able to optimize their brainpower. Essentially, this is a set of instructions that anyone can follow who has initiative, tremendous willpower, and the ability to stay hyper-focused on the task at hand.
What I appreciated the most about this book is that Koch is forthright about what it takes to get ahead. He states explicitly that his system is not for everyone and that some people will find it daunting. There’s something to be said for that kind of honesty, though. Anyone who wants to get to the top of their industry and is willing to dedicate themselves tirelessly to that goal should regard this as required reading.
Koch theorizes that those who implement his system of the 10 Principles and the 3 Pillars will be able to optimize their brainpower. Essentially, this is a set of instructions that anyone can follow who has initiative, tremendous willpower, and the ability to stay hyper-focused on the task at hand.
What I appreciated the most about this book is that Koch is forthright about what it takes to get ahead. He states explicitly that his system is not for everyone and that some people will find it daunting. There’s something to be said for that kind of honesty, though. Anyone who wants to get to the top of their industry and is willing to dedicate themselves tirelessly to that goal should regard this as required reading.
September 26, 2023
"The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success" by Michael Koch is an enlightening work that illuminates the path to entrepreneurial success through an innovative focus on cognitive management. Koch offers a practical and effective guide for entrepreneurs, emphasizing the importance of mental clarity, concentration, and strategic decision-making.
What I liked the most about the book was its straightforward, evidence-based approach to enhancing mental efficiency and productivity in the business world. The detailed strategies and practical exercises are invaluable for any CEO looking to achieve peak performance.
I would really recommend this book. It provides concrete tools and a solid framework for those seeking sustainable success in the business world. "The Performance CEO" is essential reading for any serious entrepreneur aiming to reach their full potential.
What I liked the most about the book was its straightforward, evidence-based approach to enhancing mental efficiency and productivity in the business world. The detailed strategies and practical exercises are invaluable for any CEO looking to achieve peak performance.
I would really recommend this book. It provides concrete tools and a solid framework for those seeking sustainable success in the business world. "The Performance CEO" is essential reading for any serious entrepreneur aiming to reach their full potential.
September 29, 2023
The Performance CEO by Michael Koch is the greatest book for those seeking to enhance their entrepreneurial skills. I really love this book and how close the narrative is, I felt like I was talking to a friend who has a LOT of information, research and real-world experience about entrepreneurship.
This book is a great guide to not just becoming a great professional but also to be better in every aspect of your life, unlocking a 100% your cognitive potential. I love to see all his experience and how this method made him had a higher performance in life. It is great to see actual advice in this kind of book, emphasizing in optimizing our thinking processes, making sound decisions, and ultimately realizing their entrepreneurial aspirations.
The exercises and steps featured in each chapter are invaluable tools for reshaping your approach to business. I highly recommend this book for those committed to elevating their business effort.
This book is a great guide to not just becoming a great professional but also to be better in every aspect of your life, unlocking a 100% your cognitive potential. I love to see all his experience and how this method made him had a higher performance in life. It is great to see actual advice in this kind of book, emphasizing in optimizing our thinking processes, making sound decisions, and ultimately realizing their entrepreneurial aspirations.
The exercises and steps featured in each chapter are invaluable tools for reshaping your approach to business. I highly recommend this book for those committed to elevating their business effort.
October 3, 2023
"The Performance CEO" by Michael Koch is a great resource to be an efficient and high performing CEO or even employees shooting for management positions or thinking about building their own brand. The author gave great pieces of advice on how to optimise performance not only physically but also cognitively. It is a game changer for me because I have been trying to find the perfect combination or way on how to maximise my capacities. I know fasting helps the brain be more productive but to find the right balance to do so. I personally enjoyed reading the chapter about 10 Principles , as the author explains why fasting is important and its important as eating the right brain food. Though I don't agree with the author about food being enjoyed , I respect and value his opinion. Still, he has provided many useful insights. Also, at the end of reading this book I felt like a well-oiled cyborg. Great book all and all.
September 25, 2023
The Performance CEO by Michael Koch offers, as per its title, a cognitive protocol goaled to entrepreneurial success. And this is not only a business protocol, this is more like a life style code of behavior. Here, the author offers the keys to reach the own cognitive potential within 45 days. And that is why this is an extreme daily protocol that includes multiple areas, like fasting, nutrition, autophagy, strength training, deep work windows, cognitive recovery, optimized sleep, and exact biological timing. I really liked the integration of all these different aspects of life, where the coherence of all of them and alignment in the pursuit of the objective is promoted.
All in all, from an experienced, particular and self-sacrificing perspective, this book is for those readers who are determined, persistent and consistent with their ultimate goal of successful leadership.
All in all, from an experienced, particular and self-sacrificing perspective, this book is for those readers who are determined, persistent and consistent with their ultimate goal of successful leadership.
September 26, 2023
“The Performance CEO” is an interesting book with a promising and ambitious premise. Let me start by saying that in my opinion, this title has several good points as well as some bad ones, but none of them overshadow how invaluable this title is.
I extremely liked to read about the author’s experiences, life tips and advice. This makes the reading experience more than immersive and close. Also, the book’s organization is perfect, clear and easy to follow.
Something I didn’t adore and which I found a bit boring or even repetitive is the fact that in some chapters Michael uses so many formulas or numbers. I feel this made the book sound a bit mechanical and less human.
To conclude, this is not a book addressed to everyone due to its specific terminologies. All in all, for me this is a 4-star recommendation.
I extremely liked to read about the author’s experiences, life tips and advice. This makes the reading experience more than immersive and close. Also, the book’s organization is perfect, clear and easy to follow.
Something I didn’t adore and which I found a bit boring or even repetitive is the fact that in some chapters Michael uses so many formulas or numbers. I feel this made the book sound a bit mechanical and less human.
To conclude, this is not a book addressed to everyone due to its specific terminologies. All in all, for me this is a 4-star recommendation.
September 27, 2023
The Performance CEO" by Michael Koch is an absolute game-changer. What I loved most about this book is its unwavering commitment to transforming the way we think and operate as entrepreneurs. The author's extreme cognitive protocol is nothing short of revolutionary.
The book is a treasure of insights gathered from experts across various fields, and it provides a step-by-step guide to enhancing our cognitive abilities, physical fitness, and mental resilience. The promise of becoming smarter, stronger, and more focused in just 45 days is incredibly enticing, and Koch delivers on that promise.
What sets this book apart is Michael Koch's genuine passion for helping others succeed. This book is a source of inspiration and practical wisdom. It's a must-read for anyone looking to supercharge their entrepreneurial journey.
The book is a treasure of insights gathered from experts across various fields, and it provides a step-by-step guide to enhancing our cognitive abilities, physical fitness, and mental resilience. The promise of becoming smarter, stronger, and more focused in just 45 days is incredibly enticing, and Koch delivers on that promise.
What sets this book apart is Michael Koch's genuine passion for helping others succeed. This book is a source of inspiration and practical wisdom. It's a must-read for anyone looking to supercharge their entrepreneurial journey.
September 29, 2023
The Performance CEO: An Extreme Cognitive Protocol for Entrepreneurial Success” By Michael Koch is a book that provides super valuable insights from the author experiences and strategies.
Currently, I am working in a Startup and I am totally sure that somehow, I will have my own business, maybe that’s why I am a truly fan of these books. In this lecture, I found knowledge, inspiration but overall mindset. I have learned that one of the best skills that is totally necessary to develop is to face the challenge with the mentality which is mostly the message in this incredible book.
If you want to improve your business skills because you are in continuous learning, this book is a must read in order to create a personal development and gaining knowledge from others perspective. I loved this book it keeps me motivated.
Currently, I am working in a Startup and I am totally sure that somehow, I will have my own business, maybe that’s why I am a truly fan of these books. In this lecture, I found knowledge, inspiration but overall mindset. I have learned that one of the best skills that is totally necessary to develop is to face the challenge with the mentality which is mostly the message in this incredible book.
If you want to improve your business skills because you are in continuous learning, this book is a must read in order to create a personal development and gaining knowledge from others perspective. I loved this book it keeps me motivated.
September 29, 2023
In today's competitive business world, being an effective leader and change agent requires more than technical skills and experience. From the beginning, author Koch presents a refreshingly clear approach to optimizing our cognitive abilities. The Performance CEO not only provides a set of essential tools but also offers deep reflection on how to bring out the best in yourself in today's business world. Moreover, it sparks a deep drive within you to become a more proficient and aware leader. I can't stress just how much this book has profoundly transformed my personal journey. It's evoked a profound sense of connection and has continually fuelled my motivation to expand and develop as a leader. The impact it's had on both my business strategies and my personal approach has been undeniably substantial, and I wholeheartedly urge others to give it a read.
October 2, 2023
Amazing book
"The Performance CEO" by Michael Koch offers a practical guide for CEOs and leaders aiming for peak performance. What stands out is Koch's Extreme Cognitive Protocol, a structured yet adaptable framework that leverages cognitive optimization, mental resilience, and strategic thinking. The author's ability to simplify complex concepts into actionable steps is exceptional, making it accessible for readers.
The book is well-researched, drawing from neuroscience, psychology, and business strategy, ensuring a comprehensive understanding of the principles. Real-life case studies of successful CEOs who have implemented these strategies provide credibility.
This book is a game-changing resource that can transform leadership and business success. It's a must-read for leaders across industries seeking to unlock their full potential and achieve exceptional results.
"The Performance CEO" by Michael Koch offers a practical guide for CEOs and leaders aiming for peak performance. What stands out is Koch's Extreme Cognitive Protocol, a structured yet adaptable framework that leverages cognitive optimization, mental resilience, and strategic thinking. The author's ability to simplify complex concepts into actionable steps is exceptional, making it accessible for readers.
The book is well-researched, drawing from neuroscience, psychology, and business strategy, ensuring a comprehensive understanding of the principles. Real-life case studies of successful CEOs who have implemented these strategies provide credibility.
This book is a game-changing resource that can transform leadership and business success. It's a must-read for leaders across industries seeking to unlock their full potential and achieve exceptional results.
October 3, 2023
The Performance CEO: An Extreme Cognitive Protocol for Entrepreneurial Success is an innovative and really useful guidebook by Michael Koch. This amazing tool is a must have for any entrepreneur or businessman who wants to give their best and achieve real success. The foreword is truly motivating and encouraging. I found the author´s life experience and the description of his working career very interesting. What I like the most about this book are the ten principles the author mentions and the importance they have to reach success. I really like the idea that we should consider, be aware and take care of our physical and mental health to reach our desirable goals in life. Moreover, how every little cell in our body may affect every decision we make. I consider this installment a must-read tool for anyone who desires to achieve their highest potential in life.
November 19, 2023
The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success is a book written by Michael Koch, where he shares the process for real success in the business. It is a very practical book that can relate to any reader who's ready for a life upgrade.
Koch presents The 10 Principles, a guide where he describes why it is important to follow each of these keys and how to do so, everything is described very simply, which to me is great because it makes it easy to implement. And I want to especially thank Mr Koch for adding the differences between fasting for women. Having in mind that our hormonal fluctuations are different in our menstrual phase, I believe this is the first time I have seen something like this and I am very grateful!
This is an outstanding book that can be used as a guide for your professional and personal growth!
Koch presents The 10 Principles, a guide where he describes why it is important to follow each of these keys and how to do so, everything is described very simply, which to me is great because it makes it easy to implement. And I want to especially thank Mr Koch for adding the differences between fasting for women. Having in mind that our hormonal fluctuations are different in our menstrual phase, I believe this is the first time I have seen something like this and I am very grateful!
This is an outstanding book that can be used as a guide for your professional and personal growth!
September 23, 2023
The Performance CEO by Michael Koch is your one-stop guide to harnessing all your entrepreneurial superpowers. The book wastes no time with unnecessary words. Every sentence is useful and provides priceless practical advice. It is a short guidebook, which makes it very appealing to me.
While explaining the ten vital principles to be followed in order to achieve business success, the author states, “Build the brain, and the body will always follow”. The book concludes with a 15-day jumpstart plan in preparation for the full “30-day extreme cognitive protocol”. This is the part of the book which the readers will be inspired to apply to their lives in order to reach their ultimate potential.
While explaining the ten vital principles to be followed in order to achieve business success, the author states, “Build the brain, and the body will always follow”. The book concludes with a 15-day jumpstart plan in preparation for the full “30-day extreme cognitive protocol”. This is the part of the book which the readers will be inspired to apply to their lives in order to reach their ultimate potential.
September 24, 2023
This short and compact book is a powerful tool for CEOs, for all business leaders and for anyone interested in improving their ability to achieve. Michael Koch cuts straight to the point with his ten guiding principles for creating a life of optimal success, describing what is necessary to accomplish your highest goals. The three principles that are of particular importance to me are using the quietness of the early morning hours to tackle one’s business problems or other issues, the power of the morning sunshine combined with nature and an afternoon stroll, and the non-negotiable optimized sleep. This outstanding book is certainly one that I will be referring back to many times in the future.
September 25, 2023
Amazing lifestyle
Wow. This guy is like Rob Lowe in Parks and Rec times 10. While I will never have the discipline or drive to live life as he does, I thoroughly enjoyed reading this behind the scenes peek at how these ultra successful guys do it. Honestly, I feel like the author has done a disservice by marketing this book to CEOs and entrepreneurs only. I think this book would be great for anyone who wants to fine tune their physical body in order to become as efficient and productive as possible. This book gives very specific instructions on how to physically live your life, so there's no business or management advice here. It's about how to "use your biology as a competitive advantage in business." Fascinating! Highly recommend.
Wow. This guy is like Rob Lowe in Parks and Rec times 10. While I will never have the discipline or drive to live life as he does, I thoroughly enjoyed reading this behind the scenes peek at how these ultra successful guys do it. Honestly, I feel like the author has done a disservice by marketing this book to CEOs and entrepreneurs only. I think this book would be great for anyone who wants to fine tune their physical body in order to become as efficient and productive as possible. This book gives very specific instructions on how to physically live your life, so there's no business or management advice here. It's about how to "use your biology as a competitive advantage in business." Fascinating! Highly recommend.
September 25, 2023
"The Performance CEO" by Michael Koch is a work that offers a set of principles and a protocol aimed at enhancing personal and professional performance. The combination of physical and mental focus that the author manages to convey is highly commendable, serving as a source of inspiration and motivation.
I found author Koch's ability to portray a role model credible, owing to his own achievements and commitment to what he teaches. This book has left me with a profound sense of possibility and the idea that one can improve and succeed at any stage of life.
This book is a valuable read, and I recommend it to those seeking inspiration, motivation, and practical advice to enhance their performance and achieve success in both their personal and professional lives.
I found author Koch's ability to portray a role model credible, owing to his own achievements and commitment to what he teaches. This book has left me with a profound sense of possibility and the idea that one can improve and succeed at any stage of life.
This book is a valuable read, and I recommend it to those seeking inspiration, motivation, and practical advice to enhance their performance and achieve success in both their personal and professional lives.
September 26, 2023
I think “The Performance CEO” by Michael Koch is a highly valuable resource for any entrepreneur, like me, who may be looking to optimize their cognitive abilities and achieve success in the business world. This incredible book's evidence-based approach, practical strategies and exercises make it a practical guide for any CEOs seeking to enhance their mental efficiency and productivity.
If you are a first-time entrepreneur, this book is a must. I really like the fact that I could learn from this great author, who not only imparts knowledge but also actively applies the principles he teaches. I highly recommend this book to those looking to improve their entrepreneurial skills and achieve their business goals!
If you are a first-time entrepreneur, this book is a must. I really like the fact that I could learn from this great author, who not only imparts knowledge but also actively applies the principles he teaches. I highly recommend this book to those looking to improve their entrepreneurial skills and achieve their business goals!
September 27, 2023
This is a game-changer for anyone seeking entrepreneurial success. What I liked most about this book is its laser-focused approach to enhancing cognitive performance. Koch's extreme cognitive protocol is nothing short of revolutionary, offering a roadmap to transform your brain into a supercomputer.
The author's personal journey and his encounters with experts from various fields lend credibility to his insights. The book delivers actionable strategies to achieve these goals present in the reading.
I liked reading it because it's not just about theory; it's about implementing tangible practices for real-world success. Aspiring CEOs and change-makers will find invaluable tools and techniques to reach their peak potential. Recommended.
The author's personal journey and his encounters with experts from various fields lend credibility to his insights. The book delivers actionable strategies to achieve these goals present in the reading.
I liked reading it because it's not just about theory; it's about implementing tangible practices for real-world success. Aspiring CEOs and change-makers will find invaluable tools and techniques to reach their peak potential. Recommended.
September 28, 2023
Michael Koch is the writer of “The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success” an extremely interesting business planning book. He focuses his research on his initial question, the one that first crossed his mind: What if, in 45 days, you could become the smartest, strongest, thinnest, most focused and most motivated person you know? Following this question, the author did a lot of research to see if this was possible; the answer is more than striking.
One of the things I liked most about the book was that the author is sincere at all times and that many of the doubts or questions that he had at the time are the same that many of us have now. I certainly recommend this reading.
One of the things I liked most about the book was that the author is sincere at all times and that many of the doubts or questions that he had at the time are the same that many of us have now. I certainly recommend this reading.
September 29, 2023
passionate
“The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success” by Michael Koch is a book based on personal experience and a lot of research. You can really see that the author knows what he is talking about and that he is passionate about it. Passion is a very contagious thing and the author is amazing at transmitting it. I was captivated by the first page. It’s like reading an intriguing novel. But the best part is that you learn quite a lot of amazing life hacks while having fun. The story that caught me the most was the one of Michael Koch himself. He just seems like a movie character. I would love to be able to meet him some day. I enjoyed this book a lot.
“The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success” by Michael Koch is a book based on personal experience and a lot of research. You can really see that the author knows what he is talking about and that he is passionate about it. Passion is a very contagious thing and the author is amazing at transmitting it. I was captivated by the first page. It’s like reading an intriguing novel. But the best part is that you learn quite a lot of amazing life hacks while having fun. The story that caught me the most was the one of Michael Koch himself. He just seems like a movie character. I would love to be able to meet him some day. I enjoyed this book a lot.
October 1, 2023
"The Performance CEO" by Michael Koch is a must read for anyone seeking entrepreneurial success. This book deserves a solid 5-star rating for its transformative insights and actionable strategies. Author Koch's extreme cognitive protocol is a blueprint for unlocking your brain's full potential. Within just 45 days, you can become a smarter, stronger, and more focused leader, that's very good for everyone. The author's journey around the world to gather wisdom from experts is evident in the book's rich content. His mission to empower the next generation of CEOs and changemakers is commendable. If you're ready to take the road less travelled and achieve exceptional results, this book is your indispensable guide. I recommend it.
October 2, 2023
Incredible!
One person's personal experiences may not be the rule and the only way to do something for everyone, but I am sure it is clear and real proof that it is possible. Michael Koch wrote The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success, a book that offers a new approach to cognitive management to achieve best business success.
This book was really interesting to me because beyond his own experiences, I can see the deep scientific knowledge and research behind it. I think it is a great read for anyone but not applicable for everyone. If you are convinced that you want a radical change and are willing to make sacrifices, it is a must read, it can be a great guide and motivation!
One person's personal experiences may not be the rule and the only way to do something for everyone, but I am sure it is clear and real proof that it is possible. Michael Koch wrote The Performance CEO: An Extreme Cognitive Protocol For Entrepreneurial Success, a book that offers a new approach to cognitive management to achieve best business success.
This book was really interesting to me because beyond his own experiences, I can see the deep scientific knowledge and research behind it. I think it is a great read for anyone but not applicable for everyone. If you are convinced that you want a radical change and are willing to make sacrifices, it is a must read, it can be a great guide and motivation!
October 2, 2023
This book isn't just another entrepreneurial guide, it's a transformative roadmap to success. The Performance CEO by Michael Koch offers practical strategies to boost entrepreneurial efforts to new heights. He delves deep into the psychology of success, guiding me to cultivate the mental resilience, clarity, and determination vital for entrepreneurial achievement. His advice, rooted in real world experience, is actionable and inspiring. I loved how he sees balance as the center, working not just in the intellectual stuff but also creating habits to improve your physical health. I highly recommend this book. Its innovative approach, practical strategies, and deep understanding of the entrepreneurial mindset make this book an indispensable resource.
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