Many business owners downplay the importance of managing their finances—until they’re in trouble. When a business can’t meet payroll and supplier bills are overdue, when a loyal customer leaves and there’s a huge tax bill looming, that’s when owners discover the 101 Dumb Financial Mistakes they’ve been making. 101 Dumb Financial Mistakes and How to Avoid Them helps business owners prevent these mistakes before it is too late and they are in the middle of a financial crisis. Ruth King’s 101 Dumb Financial Mistakes and How to Avoid Them reveals common mistakes that can happen in any from pricing and Profit & Loss Statement issues to theft and Balance Sheet mistakes. With over 40 years of experience working with business owners, Ruth King has seen these mistakes repeatedly. She created 101 Dumb Financial Mistakes and How to Avoid Them as a resource for business owners to avoid many common mistakes by providing them the tools they need to avoid sleepless nights and worry.
A mid-20th-century American illustrator, known primarily for her work on children's books and magazines, Ruth King was born in Chicago, and educated at the Art Institute of Chicago. She later became a member of the AIC. She lived for many years in New York City, illustrating over one hundred books for young people, before retiring to a rural home in New Jersey.