SAP: Inside the Secret Software Power

by Gerd Meissner

In this riveting tell-all book, an international technology reporter takes an in-depth and penetrating look at SAP's founders, employees, customers, critics, competitors, and strategies. He profiles the company's meteoric rise in a real-life tale of power and intrigue that critics have called "as thrilling as a crime novel . . . the success story of a kamikaze team with lots of juicy insights."

Genres: Business

238 pages, Hardcover

First published March 11, 2000

Reviews

[Perry]

- engineering focus bypassed traditional sales and marketing
- succeeded by combining old features into a new solution
- invented just-in-time production