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China Street Smart

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Learn how to set up and run profitable businesses in the most alluring market, China. This book is written for professionals by professionals who have worked in China for decades. The book does not stress theory about how business should be done but rather how business is done by some of the most successful business executives in China. The objective of the book is to pass on practical advice on how to be effective and more importantly, profitable in China. Almost every foreign company has made mistakes in China and it is the objective of the book to not only show new investors how past mistakes can be prevented but also to help those already in the market learn how other executives handle similar challenges. Real life case studies are also explored in-depth to give investors a better understanding of the challenges one can expect to face and more importantly a way to resolve them. China Streetsmart also examines China's outlook to give the investor a balanced view that the attractive opportunities WTO offers must be juxtaposed with the critical challenges such as how to tackle growing unemployment and pervasive corruption. Streetsmart investors are cautious optimists and within every risk there are also great opportunities to be capitalized on. The benefits of investing in China are real. The critical question is not whether one should invest in China but rather how. This book will show you the way.

336 pages, Paperback

First published April 14, 2003

9 people want to read

About the author

John Chan

21 books

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Author 1 book4 followers
April 10, 2016
Success is simple, use common sense.

China Streetsmart is easily one of the top five books senior management of a multinational corporation must read if given the assignment of evaluating the China option. This book is straight forward with several key actionable items that a person can apply to their strategy for managing their objectives before and after starting operations in China.

The foundation of the book is that common business sense is the guiding principle for doing business in China and in any country. Mr. Chan does a great job of connecting the beginning of the book with the ending, by telling the reader what he will tell you, telling you with real world examples, and then telling you what he told you.

China Streetsmart's focus is one thing, as Mr. Chan writes "Investors go to China to make money, not become Sinologists." The core of his book is a case study of a successful multinational company, and how the company got started in China. Throughout the company's startup process, Mr. Chan shows how the company applied common business practices that allowed the senior management team to gather the facts so they could make informed business decisions. The book even describes how the company changed their plans when their decisions did not work out as preferred.

From Mr. Chan's extensive research and experience in China, he has identified six simple common sense action steps to apply when doing business in China. They are:

1. Maintain Management Consistency
2. Be Flexible and Adaptable
3. Be Patient and Thorough
4. Think Win-Win
5. Be Detailed
6. Maintain a Healthy Attitude.

The first section of the book explains how Mr. Chan learned these rules, and how they work well for doing business in China. He also informs the reader of how to combine these rules with the Chinese culture of "Guanxi" (relationships), Chinese listening, and the importance of speaking or not speaking Chinese.

The book then moves into the case study, and is nicely broken down into easy to understand steps related to entering the China market. While Mr. Chan tells the story of Portoloa's challenges of setting up operations in China, he regularly and clearly points out which action step they used and how. For example he wrote "The fact that Portola's American management followed Action Step 1 (Maintain Management Consistency) probably saved them the business".

The book's final section has a focus on the future outlook of doing business in China, based on many economic and political factors.

In summary, Mr. Chan's book will save you time and money, and help you avoid some basic mistakes many multinational corporations have made while doing business in China, just because they thought they had to do things differently since they were in China.
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