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The One-Hour Business Plan: The Simple and Practical Way to Start Anything New

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A business with a strong business plan is far more likely to succeed, especially in an economic environment in which more than 50 percent of businesses fail three years after their incorporation date. Many of these failures are due to a lack of planning. Your business plan can serve as a foundation for your successful business."The One-Hour Plan," written by seasoned entrepreneur and business instructor John McAdam, helps readers lay that foundation. The book walks readers through the process of writing a business plan, with field-tested instructional techniques that are simple, strong, and enabling rather than complex, weak, and stifling. McAdam has simplified an often daunting and complex task; with the help of this book, aspiring entrepreneurs can write a business plan in only one hour of writing time. "The One-Hour Business Plan" is a process rather than a format or business plan structure.

192 pages, Kindle Edition

First published September 12, 2013

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John McAdam

17 books

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Displaying 1 - 8 of 8 reviews
Profile Image for Rakhi.
Author 2 books98 followers
June 1, 2019
For someone who is planning to start a business, a lot of doubts would be there. They would be unaware of where and how to start. The book " The One Hour Business Plan"by JOHN McADAM lays out a complete idea about how to write a business plan in one hour.

The level of research invested in the book was palpable throughout.Author has done considerable field study for the book. Author starts off with the five corner stones of business plans. What are you offering, Who are you offering, who are your competitors, What's next, How Much Money will you make. The whole book develops from these five points.

It is surprising how author helps the readers put their thoughts to place so as to enable them accomplish their business goal. The book qualifies to be a text book for the Management students.

The book, if approached with the right attitude will surely help you with any doubts in proceeding with your business.

Profile Image for FAIZAN KHAN.
70 reviews4 followers
December 25, 2020
When Starting Out Many Entrepreneurs Skip Entirely Through The Business Planning Step Because Of Its Mundane Nature And The Need To Zeroing On The Specifics.
This book, On The Other Hand, Makes Business Planning On Point & Interesting.

The Contents Of The Book Might Not Help You In Developing A Full Fledged A-Z Business Plan But Would Help You In Making Your Initial Drafts. Which Ofcourse Makes More Sense For The New Startups And Innovators Where Things Keep Evolving On Weekly/Quarterly Basis.

Startups & Innovators In My Opinion Should Focus On Their Iterative Process More Than 200 Pages Of Detailed Business Plan - It Would Never Work. Simple Is The Name Of The Game.
Jot Down A Couple Of Important Details (Get Started) Like:
Your Value Proposition,
Your Target Market,
About Your Competition,
Action Plans,
Your Financials.

This Book Will Give You That.
Good Luck, Happy Money Making.

ps this book assisted me in developing my first business plan foundation.
Profile Image for Don R Spears.
20 reviews
September 21, 2017
I teach and consult on business plans so I'm always interested in reading and hearing alternative points of view, of which there are a myriad. This book cuts through a lot of the jargon and extraneous and delivers a workable and concise written business plan and the thought processes necessary to do so, but has to forego the details of how to prepare a financial projection that is one of the critical prerequisites. The Author admits that the one-hour thing is a hook and you can't really do this an hour, at least not with any level of research and supporting work.
Profile Image for Loki.
1,465 reviews12 followers
September 7, 2018
Made me think about aspects I hadn't previously thought about. Ergo, did its job well.
Profile Image for Stefan Papp.
Author 15 books12 followers
May 12, 2021
Parsed through it. Nothing new under the sun. At least a hit for my yearly reading goal
Profile Image for David Brown.
11 reviews2 followers
January 30, 2014
I've tried implementing 'business plans' in the past with epic failures. I finally buckled to the advice of writing one, but without so much as a single business class in college, silly polysci degree, and myopic training in my career field I really didn't know where to start. SBA's resources leave a lot of questions unanswered, their website is the equivalent of handing a pen and paper to someone who wants to make a living as an author, your gonna need those tools along the way, but it doesn't help you establish a cohesive plot! McAdams book is written in a way that allowed me to get past my disarray by organizing the basic parts of a business plan into simple and coherent steps. It's a first step that will allow me to build off of the momentum with at least a little more confidence, especially when discussing my plan with people who take the basic business concepts outlined in the book as second nature. If you have a good idea for a business, but are not sure how to get it to take off, or are unsure if it'll even get off the ground, this book is a good place to start.
Profile Image for Faith.
82 reviews7 followers
April 23, 2017
I'd recommend this to anyone looking to get into a new business.
It's an easy way to break the ice for delving into something as complex as a business plan, and verbalize concepts that are sometimes nebulous.
Displaying 1 - 8 of 8 reviews

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