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Next: A Spectacular Vision of Trends for the Near Future

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A guide to the future of global business from two advertising experts predicts how current technology will change cultures, life, and business, sometimes in unexpected ways, giving advice on how best to use this information. 35,000 first printing. Tour.

Hardcover

First published May 1, 1999

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About the author

Ira Matathia

11 books

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