Devil's Advocate, The: 100 Business Rules You Must Break

by Caspian Woods

Welcome to the future of business thinking. It dares to confront everything you thought was true. It’ll challenge the so-called rules, dispute the perceived wisdom and turn that traditional, tired business advice completely on its head. Meet The Devil’s Advocate . And whether you’re new to business, an experienced senior executive or a budding entrepreneur, this fast and focused, clever little book, packed with empowering business advice and sharp insights, will help you carve a smart-thinking strategy for business success.

Genres: Business

248 pages, Paperback

First published February 1, 2013

Reviews

[Dattatray D · Rating 4 out of 5]

Good read to understand some nuances of doing business. What to do and what not to do have been clearly presented in the book with lots of examples. The real life examples have supported author's theory of each business rule. I think if I implement at least few of the rules in day-to-day activities, I am sure I will see a productive change in doing my work.

[Aainaatul Khalid · Rating 3 out of 5]

It's straight forward, neither too difficult nor too easy to understand and real-person examples. It's about the business rules - leadership, innovation, marketing etc yet it's not that dully deadly monotonous business rules like the corporate training bull--.

Some of the rules are quite repetitive, but I loved it. I've started using the quotes in this book and of course it's sometimes pissed the hell out of my fellow peers and family but whatever.


"Noah wasn't immortalized because he predicted the flood, it was because he built the ark."



And oh, I'm writing this review during office hour!

[Nick Whiteley · Rating 5 out of 5]

A business book should always say enough to inform and no more. Great read. really good points made.