Festival Graphics

by Gail Deibler Finke

Gail Deibler Finke tells us that while every town can't be a tourist Mecca, these days tourism is becoming an ever bigger source of revenue. To keep tourists coming (and coming back), cities are finding that festivals and other special events can bring in millions of people - and dollars. Today's tourist expects a unified package of events and accommodations.
Graphics can provide that unifying thread - informing visitors of events, directing them to venues, decorated T-shirts and other souvenirs, and pointing out special deals from hotels and restaurants.
That is precisely what this book is all about - successful design for events both large and, in particular, small.

Hardcover

First published August 1, 1999