Recreation, Event, and Tourism Businesses with Web Resources

by Robert E Pfister

Recreation, Event, and Tourism Start-Up and Sustainable Operations reveals the keys to business success in the commercial recreation, event, and tourism sector. Until now, students, professors, and professionals interested in this growing industry have been limited to general business or basic recreation texts. In this book the authors have combined their expertise as both business owners and professors to offer a comprehensive and industry-specific course textbook and step-by-step guide for business start-up. The book provides both explanatory industry models and a practical overview of the recreation, event, and tourism (RET) field. It includes discussions on the business planning process and provides students with practical business concepts and content that link to the core principles of the RET field. Readers will explore contemporary operations and management practices while discovering the diverse career opportunities currently available. The book also includes step-by step business plan development, tech applications, green tips, assignments, and business owner and company profiles that foster entrepreneurial thinking.

298 pages, ebook

First published August 25, 2008