A highly practical guide to help anyone run, market and grow their service business more effectively, Grow Your Service Firm is written with twenty years' experience of helping others make their businesses successful and reveals how to present the benefits of your business to improve your leads, sales and profits.
My review is very similar to my review of the author's other book 'Bright Marketing for Small Business' for the simple reason that this book is very similar. The author takes some excellent, simple marketing ideas and applies them to professional services firms. Some excellent, clear ideas, but the book is let down a little by poor editing and formatting.