How to Integrate Field and Phone Selling

by Bernie Goldberg

This powerful handbook will help you implement telephone selling techniques to manage customers and prospects while working with the field sales force... techniques that assure field sales support!

How To Integrate Field and Phone Selling will ...Show you how to implement a complimentary telephone selling operation that will keep the salespeople involved and participating. Teach you the three critical elements you have to address in integration to help assure success through support. Provide you an organization structure that can provide success both now and in the future. Identify some critical issues that you should consider when staffing the telephone selling operation. Demonstrate how compensation can be used to team the field and phone center staff and ensure they work together. Show you how to evaluate and select a database and automation system to support the integration effort.

Techniques that you can implement to improve customer service, lower selling costs and generate additional revenue can be found in this time-efficient handbook. Read it today and begin to successfully integrate tomorrow.

Paperback

Published March 1, 2000