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How to Get on the News without Committing Murder

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If you want to stand out, want to connect with the media, want to be a media darling, want to be seen as an expert . . . if you want to be the first person that local or even national media calls for a sound bite on something your business represents, this is the book for you. It's not about bragging; it's about publicity. It's about making sure other people know who you are and what you do and how they may use what you have to offer. It's about leveraging tactics for everyone's benefit, including yours. It's about shared interests, because when promoting yourself, you help to promote others as well. It's about accessing all the things that are out there to help give you a voice for the masses. Beverly's great at teaching us these things; anyone can learn from her lessons and approach-and that's why you need this book.

104 pages, Paperback

First published March 3, 2012

2 people want to read

About the author

Beverly Mahone is a veteran journalist, author, media coach and motivational speaker who writes about issues affecting middle-aged women in her book, Whatever! A Baby Boomers Journey Into Middle Age. The Ohio University graduate writes candidly about issues including weight gain and menopause, dating after the age of 40 and leaving Corporate America at midlife.

After spending more than 25 years in the radio and television news business, Beverly traded it in to write full-time and become a work-at-home-mom. She is now using her media expertise as a consultant to train individuals how to market themselves to radio, television and newspapers professionals. She is also enjoying a lucrative speaking career in which she shares her life experiences with other women baby boomer women.

Beverly, who has been classified as a baby boomer expert by the media, has appeared on numerous radio and talk programs including:

WOR Radio in with Henican and White (New York City)
The Audrey Chapman Show (Washington, DC)
Madison in the Morning Sunny 93.9 (Raleigh, NC)
Just 4 Us with Gayle Hurd (Raleigh, NC)

MSNBC-TV Boomer Nation Segment
WGHP Fox 8 (High Point, NC)
WCCB Fox 18 (Charlotte, NC)
WTTG Fox 5 (Washington, DC)

New York Times Newspaper Article June 7, 2007

Beverly currently resides in North Carolina with her husband and teenage daughter. She describes herself as a Babyboomer Diva on the Move who has a passion for God and family. Her favorites are Psalm 121 and Philippians 4-13 and her favorite poem is The Road Not Taken by Robert Frost. For more information, visit her website: http://www.thebabyboomerdiva.com
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1,815 reviews
January 14, 2018
Outstanding Media Resource

This eBook is an excellent resource for anyone wanting press for an event or book release. The steps are easy to follow and the resources are top notch. This is a must read guide to getting positive media.
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