The American Billboard: 100 Years

by James Howard Fraser

A book which tells the story of the American billboard in detail, reproducing a selection of vintage photographs in a special billboard-shaped format.

Paperback

First published October 1, 1991

About the author

Dr. James Howard Fraser, author, scholar, librarian and champion of avant garde and vernacular art and design, was always researching and writing about arcane yet extraordinary visual phenomena, like Mongolian graphic design from the early to mid-Twentieth Century and Lithuanian posters from the 1980s.

Reviews

[Ellison · Rating 4 out of 5]

begins with some history of the billboard, then does a decade-by-decade examination of the content and tech. insightful.

[John · Rating 3 out of 5]

A little light but a good read