Getting Exposure: The Artist's Guide to Exhibiting the Work

by The Editors of Art Calendar Magazine

Art rarely sells itself. It must be promoted - and the complex world of galleries, art fairs, and other sales venues can be bewildering to the practicing artist. Here is a reliable, helpful guide traditional commercial galleries; college and university galleries; artists' organizations; other nonprofit spaces; alternative spaces; museums; how to run your own gallery; pricing, handling, shipping, and display considerations; conducting successful studio sales; creating your own special events; booth shows - from street fairs to Artexpo; maximizing juried competitions; competing in public art venues; cooperative galleries; "vanity" and rental worth it?; handling rejection; and much more. (Art rarely sells itself. It must be promoted - and the complex world of galleries, art fairs, and other sales venues can be bewildering to the practicing artist. Here is a reliable, helpful guide traditional commercial galleries; college and university galleries; artists' organizations; other nonprofit spaces; alternative spaces; museums; how to run your own gallery; pricing, handling, shipping, and display considerations; conducting successful studio sales; creating your own special events; booth shows - from street fairs to Artexpo; maximizing juried competitions; competing in public art venues; cooperative galleries; "vanity" and rental worth it?; handling rejection; and much more. (6 x 9, 264 pages, b&w photos)

164 pages, Paperback

First published October 1, 1998