Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read

by Chuck Bauer

Distinguish yourself as a Sales Master and win big in business today! Your personal and professional distinctions are THE precursor to closing the deal. Why? Because most salespeople are not distinctive-all they do is follow one another.

Sales Mastery gives you Chuck Bauer's unique personal experience as a highly successful salesman turned sales coach. You'll connect with his methodology, proven by salespeople in every industry, to distinguish yourself, build your sales skills, and win deals again and again.

Each chapter focuses on one important quality of salesmanship enabling you to actualize your potential as a prosperous seller Includes tips for mastering sales presentations, phone pitches, customer objections, and closing strategies Learn how to market yourself shamelessly, close sales according to your clients' dominant personality styles, and make prospects chase you Author is a nationally recognized sales trainer and coach Sales Mastery gives you the toolset to break away from the pack to be the sales leader you always wanted to be... and reap the bigger commission checks that result!

272 pages, Hardcover

First published January 1, 2011

Reviews

[George Davidson · Rating 3 out of 5]

Good read full of some great sales advice. Primarily for standard non-enterprise sales.

Memorable quote:
"Timid salespeople have skinny kids"

[Donna Brown · Rating 3 out of 5]

I was given this book as a door prize at a marketing meeting I attended. One of the suggestions in the book was to go into book stores and put your business cards in the books that match the type of work you do. I went to Barns and Nobles and found many books I thought would be good matches for people who needed my service -- hypnosis. I also found other business cards in those books.

I stood in the aisle at Barnes and Nobel and laughed until the clerk came to see if he could help. I didn't have the nerve to tell him what I was doing and what I found so funny. I should have realized that the guy was from Dallas and has been telling people to market this way for years.

Now I know why I keep receiving copies of The Treasury of Quotes (another one of his ideas). I decided I would go with fortune cookies instead and I hand them out with a quip about changing your fortune with hypnosis and attach my web site.

I do recommend this book to anyone and everyone who is not in the Dallas area!

[Michael Thiel · Rating 5 out of 5]

One of my favorite sales books of all time!