Motivational Marketing: How to Effectively Motivate Your Prospects to Buy Now, Buy More, and Tell Their Friends Too!

by Robert Imbriale

Why Do People Buy, Anyway? Every businessperson, sales professional, advertising copywriter should be endlessly exploring this question. Sadly, few do. Instead, most stay stubbornly focused on the question of: how can we make them buy our 'thing'? And, sadly, most training remains focused on selling. We are all better served pondering the psychology of the buyer ratherthan the techniques and tactics of selling. That's what Robert Imbriale has done in Motivational Marketing. This book is a valuable exercise in being about the customer."
—From the Foreword by bestselling author Dan S. Kennedy

Genres: Entrepreneurship

198 pages, Hardcover

First published January 1, 2007

Reviews

[امیرمحمد حیدری · Rating 1 out of 5]

عنوان فارسی: بازاریابی انگیزشی
ناشر: ققنوس
ژانر: لای جرز

[Neda Vahedian · Rating 4 out of 5]

It was influencing and impressing on my motivation, but it was very repetitive too. But I needed to read it.

[Noorulbari Mal · Rating 3 out of 5]

An amazing guide for businessperson, entrepreneurs, sales professionals and students of business and marketing. I would highly recommend this book to all of my friends who are seeking to learn about marketing and developing comprehensive marketing strategies.

[Gabriel Ursan · Rating 4 out of 5]

O carte buna despre marketing. Fara multe descoperiri wow pentru cei care stiu deja despre asta, dar repetitia e mama invataturii. Plus ca e o carte simpla si usor de parcurs.

[Joe · Rating 4 out of 5]

I read this book to get a good idea about writing sales letters that motivate people to buy. The only thing I would of liked to have seen were more examples of sales motivational letters and other samples for ads etc...

After you read it you can use your sales receipt for the book and go to his website to download several related mp3's on this subject as well as other marketing topics.

[Mhiler · Rating 4 out of 5]

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