Rural Revival?: Place Marketing, Tree Change and Regional Migration in Australia

by John Connell, Phil McManus

How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia, this book explores how a particular organization, 'Country Week', has emerged and developed as one means of stimulating the repopulation of declining or stagnating areas. While this is a problem shared by many other developed countries in Europe and North America, Australia's 'Country Week' programme puts forward an innovative range of place-marketing strategies that challenge rural decline and urban migration and can offer new approaches which could be adopted more widely.

216 pages, Paperback

First published April 1, 2011

About the author

John Connell is a geographer. He holds a PhD from University College London. Since the 1970s, he has taught at the University of Sydney. He was elected Fellow of the Academy of Social Sciences of Australia in 2000 and in 2007 won the NSW Geographical Society’s McDonald Holmes Medal.