Dan Hass

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D&AD: The Copy Book
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by D&AD
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The Art of Writing Advertising by Denis Higgins
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The Copywriter's Handbook by Robert W. Bly
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Where the Suckers Moon by Randall Rothenberg
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Contagious by Jonah Berger
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D&AD by D&AD
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The Idea Writers by Teressa Iezzi
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Advertising Creative by Tom Altstiel
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The Advertising Concept Book by Pete Barry
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The Wizard of Ads by Roy H. Williams
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