Mladen

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Heretics of Dune
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The Undoing Project by Michael   Lewis
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Thinking, Fast and Slow by Daniel Kahneman
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Hood by Luke Timmerman
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Things Hidden Since the Foundation of the World by René Girard
" Ne, ali sam takodje dobio preporuku preko članka u London Review of Books, o knjizi Attention merchants. Spominje se kao životna (ili biznis) filozofi ...more "
Mladen liked that Jelena Cvetković wants to read 30 books in the 2018 Reading Challenge
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13 Things Mentally Strong People Don't Do by Amy Morin
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A Canticle for Leibowitz by Walter M. Miller Jr.
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Heretics of Dune by Frank Herbert
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Geoffrey A. Moore
“Segways are a classic example of this phenomenon. You've seen them on occasion in malls or in airports, looking something like an old-fashioned lawn mower gone vertical, ridden around by someone in a security professional's uniform. Kind of dorky looking, but don't kid yourself. The gyroscopic balance control is fabulous, and the control movements once mastered are graceful. The hope was these devices would become a universal transport mechanism. Why didn't that happen? In a word: stairs. Stairs are pesky little devils that crop up everywhere, and Segways do not handle them well at all. That's what we call a showstopper.”
Geoffrey A. Moore, Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

Geoffrey A. Moore
“As soon as the numbers get up in a chart - or better yet, a graph - as soon as they thus become blessed with some specious authenticity, they become the drivers in high-risk, low-data situations because these people are so anxious to have data. That's when you hear them saying things like "It will be a billion-dollar market in 2016. If we only get five percent of that market..." When you hear that sort of stuff, exit gracefully, holding on to your wallet.”
Geoffrey A. Moore, Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

“The actor can learn from the painter about the emotive power of facial expressions. The painter from the designer, about the potential of juxtaposing images and words. And the designer from the poet, who can create warmth through the sparseness of a carefully chosen, well-placed word.”
Frank Chimero, The Shape of Design

Geoffrey A. Moore
“Oh, to be sure, there are the get-rich dreams that float in and out of idle conversation. But there are much headier rewards closer at hand - the freedom to be your own boss and chart your own course, the chance to explore the leading edge of some new technology, the career-opening opportunity to take on far more responsibility than any established organisation would ever grant. These are what really drive early market organisations to work such long hours for such modest rewards - the dream of getting rich on equity is only an excuse, something to hold on to your family and friends as a rationale for all this otherwise crazy behavior.”
Geoffrey A. Moore, Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

Pramoedya Ananta Toer
“Men, Gus, they love to eat. Who knows if leaves or if meat? That’s all right, providing you understand, Gus, the more you advance at school does not mean the more you can eat other people’s food. You must be able to recognize limits. That’s not too hard to understand, is it? If people don’t recognize such limits, God will make them realize in His own way.”
Pramoedya Ananta Toer, Bumi Manusia

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